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~accessRights:"restricted"
~person:"Dwivedi, Yogesh Kumar"
~person:"Teng, Lefa"
~subject:"Big Data"
~subject:"Consumer behaviour"
~subject:"Social web"
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Big Data
Consumer behaviour
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Konsumentenverhalten
17
Brand management
7
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7
Markenführung
7
Online-Marketing
7
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6
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6
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Dwivedi, Yogesh Kumar
Teng, Lefa
Ko, Eunju
14
Valette-Florence, Pierre
13
Diamantopoulos, Adamantios
11
Bartikowski, Boris
10
Filieri, Raffaele
10
Krishen, Anjala S.
10
Laroche, Michel
10
Richard, Marie-Odile
10
Septianto, Felix
10
Balaji, M. S.
9
Cleveland, Mark
9
Seo, Yuri
9
Choi, Jeonghye
8
Kim, Kyung Hoon
8
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8
Shukla, Paurav
8
Arslanagic-Kalajdzic, Maja
7
Behl, Abhishek
7
Mariani, Marcello M.
7
McLean, Graeme J.
7
Oghazi, Pejvak
7
Pereira, Vijay
7
Rana, Nripendra P.
7
Roy, Rajat
7
Roy, Sanjit
7
Sharma, Piyush
7
Veloutsou, Cleopatra
7
Bigné Alcañiz, J. Enrique
6
Das, Gopal
6
Dhir, Amandeep
6
Foroudi, Pantea
6
Guzman, Francisco
6
Islam, Nazrul
6
Kukar-Kinney, Monika
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Liu, Martin J.
6
Mattila, Anna S.
6
Melewar, T. C.
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Journal of business research : JBR
20
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ECONIS (ZBW)
20
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1
Partner or servant? : the influence of robot role positioning on consumers' brand evaluations
Teng, Lefa
;
Sun, Chuluo
;
Chen, Yifei
;
Lever, Michael W.
; …
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014556466
Saved in:
2
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
3
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
4
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
5
Machine autonomy for rehabilitation of elderly people : a trade-off between machine intelligence and consumer trust
Shareef, Mahmud Akhter
;
Ahmed, Jashim Uddin
;
Giannakis, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014304014
Saved in:
6
A moderated mediation model for e-impulse buying tendency, customer satisfaction and intention to continue e-shopping
Goel, Pooja
;
Parayitam, Satyanarayana
;
Sharma, Anuj
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013168094
Saved in:
7
Brand logos versus brand names : a comparison of the memory effects of textual and pictorial brand elements placed in computer games
Ghosh, Tathagata
;
Sreejesh, S.
;
Dwivedi, Yogesh Kumar
- In:
Journal of business research : JBR
147
(
2022
),
pp. 222-235
Persistent link: https://www.econbiz.de/10013271486
Saved in:
8
Interactive voice assistants : does brand credibility assuage privacy risks?
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 701-717
Persistent link: https://www.econbiz.de/10013194271
Saved in:
9
The role of the social and technical factors in creating business value from big data analytics : a meta-analysis
Oesterreich, Thuy Duong
;
Anton, Eduard
;
Teuteberg, Frank
; …
- In:
Journal of business research : JBR
153
(
2022
),
pp. 128-149
Persistent link: https://www.econbiz.de/10013533980
Saved in:
10
Moving beyond the content : the role of contextual cues in the effectiveness of gamification of advertising
Sreejesh, S.
;
Ghosh, Tathagata
;
Dwivedi, Yogesh Kumar
- In:
Journal of business research : JBR
132
(
2021
),
pp. 88-101
Persistent link: https://www.econbiz.de/10012581567
Saved in:
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