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~accessRights:"restricted"
~person:"Foroudi, Pantea"
~source:"econis"
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Search: subject_exact:"Company reputation"
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Corporate reputation
19
Firmenimage
19
Brand management
9
Markenführung
9
Reputation
9
Brand image
8
Markenimage
8
Public relations
7
Öffentlichkeitsarbeit
7
Consumer behaviour
5
Corporate image
5
Konsumentenverhalten
5
Website
5
Celebrity endorsement
3
Celebrity-Werbung
3
Corporate culture
3
Higher education institution
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3
Marketing management
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Marketingmanagement
3
Social Web
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3
Advertising
2
Advertising credibility
2
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Betriebliche Wertschöpfung
2
Beziehungsmarketing
2
Brand architecture
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Brand credibility
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Brand reputation
2
Celebrity trust
2
Confidence
2
Corporate credibility
2
Corporate logo
2
Credibility
2
Customer integration
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Emerging market
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English
19
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Foroudi, Pantea
Melewar, T. C.
26
Bang, Nguyen
12
Schaarschmidt, Mario
12
Balmer, John M. T.
9
Dennis, Charles
8
Harvey, William S.
7
Hirsch, Peter B.
7
Carroll, Craig E.
6
Foroudi, Mohammad Mahdi
6
Gardberg, Naomi A.
6
Ivens, Stefan
6
Kitchen, Philip J.
6
Van Hoye, Greet
6
Walsh, Gianfranco
6
Abratt, Russell
5
Balmer, John M.T.
5
Gatzert, Nadine
5
Gupta, Suraksha
5
Kleyn, Nicola
5
Newburry, William
5
Pfarrer, Michael D.
5
Podnar, Klement
5
Sharifah Faridah Syed Alwi
5
Castellano, Sylvaine
4
Chen, Weifeng
4
Davies, Gary
4
Dineen, Brian R.
4
Dutot, Vincent
4
Hur, Won-Moo
4
Iglesias, Oriol
4
Kokkodis, Marios
4
Korflesch, Harald F. O. von
4
Swoboda, Bernhard
4
Teubner, Timm
4
Tourky, Marwa
4
Adam, Marc Thomas Philipp
3
Ageeva, Elena
3
Brammer, Stephen
3
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3
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Journal of business research : JBR
5
Corporate reputation review : an international journal
2
International studies of management and organization
2
Qualitative market research : an international journal
2
Corporate reputation review
1
European business review
1
European journal of marketing : EJM
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of marketing communications
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
Business digitalization : corporate identity and reputation
Foroudi, Pantea
(
ed.
);
Cuomo, Maria Teresa
(
ed.
)
-
2024
Persistent link: https://www.econbiz.de/10014493393
Saved in:
2
Examining the effects of celebrity negative publicity on attitude to, and reputation of, brand and corporation, directly and based on moderating factors
Hussain, Shahzeb
;
Pascaru, Olga
;
Priporas, Constantinos …
- In:
European business review
35
(
2023
)
4
,
pp. 469-499
Persistent link: https://www.econbiz.de/10014314539
Saved in:
3
Fly me to the moon : from corporate branding orientation to retailer preference and business performance
Foroudi, Pantea
;
Foroudi, Mohammad Mahdi
;
Palazzo, Maria
; …
- In:
International journal of contemporary hospitality management
34
(
2022
)
1
,
pp. 78-112
Persistent link: https://www.econbiz.de/10012798182
Saved in:
4
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
5
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
6
Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea
;
Cuomo, Maria Teresa
;
Foroudi, Mohammad …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 317-325
Persistent link: https://www.econbiz.de/10012230495
Saved in:
7
Co-creating brand image and reputation through stakeholder’s social network
Foroudi, Pantea
;
Nazarian, Alireza
;
Ziyadin, Sayabek
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 42-59
Persistent link: https://www.econbiz.de/10012257445
Saved in:
8
Corporate brand strategy : drivers and outcomes of hotel industry's brand orientation
Foroudi, Pantea
- In:
International journal of hospitality management
88
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012293861
Saved in:
9
Does corporate reputation matter? : role of social media in consumer intention to purchase innovative food product
Balakrishnan, Janarthanan
;
Foroudi, Pantea
- In:
Corporate reputation review : an international journal
23
(
2020
)
3
,
pp. 181-200
Persistent link: https://www.econbiz.de/10012296205
Saved in:
10
A holistic framework of corporate website favourability
Ageeva, Elena
;
Foroudi, Pantea
;
Melewar, T. C.
;
Bang, Nguyen
- In:
Corporate reputation review : an international journal
23
(
2020
)
3
,
pp. 201-214
Persistent link: https://www.econbiz.de/10012296207
Saved in:
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