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~accessRights:"restricted"
~person:"Hollebeek, Linda D."
~subject:"Consumer behaviour"
~subject:"International economic relations"
~subject:"USA"
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Consumer behaviour
International economic relations
USA
Konsumentenverhalten
11
Social Web
11
Social web
11
Beziehungsmarketing
8
Relationship marketing
8
Internet marketing
7
Online-Marketing
7
Brand management
5
Markenführung
5
Brand image
4
Markenimage
4
Consumer engagement
3
Customer integration
3
Kundenintegration
3
Virtual reality
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Virtuelle Realität
3
Coronavirus
2
Engagement
2
Epidemic
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Epidemie
2
Holiday behaviour
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Marketing management
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Marketingmanagement
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Online retailing
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Online-Handel
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Urlaubsverhalten
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Advertising
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Attraction sites
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B-to-B-Marketing
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Betriebliche Wertschöpfung
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Brand equity
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Brand relationship quality
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Business model
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Business model innovation
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Business-to-business marketing
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COVID-19
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11
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Hollebeek, Linda D.
Filieri, Raffaele
14
Ruta, Michele
14
Dwivedi, Yogesh Kumar
13
Martínez-López, Francisco J.
13
Loureiro, Sandra Maria Correia
12
Gázquez-Abad, Juan Carlos
11
Rana, Nripendra P.
11
Rita, Paulo
11
Akram, Umair
10
Mattoo, Aaditya
10
Aizenman, Joshua
9
Bahmani-Oskooee, Mohsen
9
Law, Chun Hung Roberts
9
Veloutsou, Cleopatra
9
Welfens, Paul J. J.
9
Belk, Russell W.
8
Cleveland, Mark
8
Flavián Blanco, Carlos
8
Hajli, Nick
8
Ko, Yong Jae
8
Laroche, Michel
8
Quach, Sara
8
Rather, Raouf Ahmad
8
Redding, Stephen
8
Bigné Alcañiz, J. Enrique
7
Bown, Chad P.
7
Harrigan, Paul
7
Ibáñez-Sánchez, Sergio
7
Jeong, Miyoung
7
Kian Yeik Koay
7
Kumar, Jitender
7
Kumar, Vikas
7
Martinez, Luis F.
7
McLean, Graeme J.
7
Ozuem, Wilson
7
Paul, Justin
7
Pittman, Matthew
7
Ranfagni, Silvia
7
Thaichon, Park
7
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Journal of advertising
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
Psychology & marketing
1
The journal of services marketing
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Tourism management : research, policies, practice
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ECONIS (ZBW)
11
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1
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
2
Social media marketing activities, customer engagement, and customer stickiness : a longitudinal investigation
So, Kevin Kam Fung
;
Li, Jing
;
King, Ceridwyn
; …
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1597-1613
Persistent link: https://www.econbiz.de/10014555633
Saved in:
3
Leveraging social media advertising to foster female consumers' empowerment and engagement : the role of regulatory mode
Septianto, Felix
;
Mathmann, Frank
;
Hollebeek, Linda D.
; …
- In:
Journal of advertising
52
(
2023
)
5
,
pp. 688-705
Persistent link: https://www.econbiz.de/10014422130
Saved in:
4
Virtual reality through the customer journey : framework and propositions
Hollebeek, Linda D.
;
Clark, Moira K.
;
Andreassen, Tor W.
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012268819
Saved in:
5
The role of recommender systems in fostering consumers' long-term platform engagement
Maslowska, Ewa
;
Malthouse, Edward C.
;
Hollebeek, Linda D.
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 721-732
Persistent link: https://www.econbiz.de/10013325753
Saved in:
6
Light at the end of the tunnel : visitors' virtual reality (versus in-person) attraction site tour-related behavioral intentions during and post-COVID-19
Itani, Omar S.
;
Hollebeek, Linda D.
- In:
Tourism management : research, policies, practice
84
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012494613
Saved in:
7
When gamification backfires : the impact of perceived justice on online community contributions
Leclercq, Thomas
;
Poncin, Ingrid
;
Hammedi, Wafa
; …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
5/6
,
pp. 550-577
Persistent link: https://www.econbiz.de/10012249107
Saved in:
8
Digital content marketing's role in fostering consumer engagement, trust, and value : framework, fundamental propositions, and implications
Hollebeek, Linda D.
;
Macky, Keith
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 27-41
Persistent link: https://www.econbiz.de/10011997974
Saved in:
9
Personality factors as predictors of online consumer engagement : an empirical investigation
Islam, Jamid Ul
;
Rahman, Zillur
;
Hollebeek, Linda D.
- In:
Marketing intelligence & planning
35
(
2017
)
4
,
pp. 510-528
Persistent link: https://www.econbiz.de/10011723789
Saved in:
10
Engagement valence duality and spillover effects in online brand communities
Bowden, Jana
;
Conduit, Jodie
;
Hollebeek, Linda D.
; …
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 877-897
Persistent link: https://www.econbiz.de/10011730673
Saved in:
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