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~accessRights:"restricted"
~person:"Swani, Kunal"
~subject:"In-app purchases"
~subject:"Mobile Computing"
~subject:"Mobile application"
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In-app purchases
Mobile Computing
Mobile application
Mobile Anwendung
4
Mobile Business
3
Mobile business
3
B-to-B-Marketing
2
B2B mobile apps
2
Business-to-business marketing
2
E-commerce
2
Electronic Commerce
2
Innovation adoption
2
Innovation diffusion
2
Innovationsakzeptanz
2
Innovationsdiffusion
2
Lieferantenmanagement
2
Supplier relationship management
2
Technology adoption
2
B2B buyer adoption
1
Consumer behaviour
1
Konsumentenverhalten
1
Mobile Marketing
1
Mobile applications
1
Mobile communications
1
Mobile marketing
1
Mobile phone
1
Mobilkommunikation
1
Mobiltelefon
1
Personality trait
1
Persönlichkeitsmerkmal
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Special issue
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Survey method
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Task-technology fit
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Technology acceptance model (TAM)
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Technology organization environment (TOE) framework
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USA
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Swani, Kunal
Chakraborty, Debarun
11
Sajad Rezaei
11
Iranmanesh, Mohammad
5
Law, Chun Hung Roberts
5
Siddiqui, Aaliyah
5
Siddiqui, Mujahid
5
Al-Nabhani, Khalid
4
Heinemann, Gerrit
4
McLean, Graeme J.
4
Ozturk, Ahmet Bulent
4
Park, Yongtae
4
Prashar, Sanjeev
4
Stocchi, Lara
4
Ahuja, Vandana
3
Aquino Santos, Raúl
3
Behzad Foroughi
3
Choi, Jeonghye
3
Chopdar, Prasanta Kr.
3
Cui, Xuebin
3
Galetsi, Panagiota
3
Ghose, Anindya
3
Grover, Varun
3
Gupta, Priyanka
3
Hu, Wen Chen
3
Kannan, P. K.
3
Katsaliaki, Korina
3
Kumar, Sameer
3
Kumar, Sushant
3
Lee, Crystal T.
3
Lumsden, Joanna
3
Michaelidou, Nina
3
Naser Valaei
3
Ng, Siew Imm
3
Oh, Wonseok
3
Parsad, Chandan
3
Paul, Justin
3
Rangel Licea, Victor
3
Roy, Souvik
3
Saura, José Ramón
3
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business research : JBR
1
Psychology & marketing
1
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ECONIS (ZBW)
4
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1
Buyers apping? : determinants of current and future use of sellers' business-to-business mobile apps
Swani, Kunal
;
Jeyaraj, Anand
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 276-286
Persistent link: https://www.econbiz.de/10014230699
Saved in:
2
Introduction : advancing understanding of mobile applications in marketing
Dinsmore, John
;
Swani, Kunal
;
Goodrich, Kendall
;
Konus, Umut
- In:
Journal of business research : JBR
126
(
2021
),
pp. 361-362
Persistent link: https://www.econbiz.de/10012494323
Saved in:
3
To app or not to app : a business-to-business seller's decision
Swani, Kunal
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 389-400
Persistent link: https://www.econbiz.de/10012501918
Saved in:
4
To "free" or not to "free" : trait predictors of mobile app purchasing tendencies
Dismore, John B.
;
Swani, Kunal
;
Dugan, Riley G.
- In:
Psychology & marketing
34
(
2017
)
2
,
pp. 227-244
Persistent link: https://www.econbiz.de/10011638750
Saved in:
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