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Search: subject_exact:"Human resources marketing"
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HR marketing
346
Personalmarketing
346
Personalbeschaffung
136
Recruitment
125
Human Resource Management
95
Personalmanagement
95
Corporate reputation
88
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88
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56
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54
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employer branding
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Kremmel, Dietmar
8
Walter, Benjamin von
8
Dineen, Brian R.
6
Van Hoye, Greet
6
Baum, Matthias
5
Tanwar, Karnica
5
Yu, Kang Yang Trevor
5
Buckmann, Jörg
4
Hesse, Gero
4
Lievens, Filip
4
Mattmüller, Roland
4
Prasad, Asha
4
Saini, Gordhan K.
4
Allen, David G.
3
Gilani, Hasan
3
Grace, Debra
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Immerschitt, Wolfgang
3
Kabst, Rüdiger
3
Näppä, Anna
3
Stumpf, Marcus
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Tkalac Verčič, Ana
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Agarwal, Shivani
2
Ahamad, Faiz
2
Alkanova, Olga N.
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App, Stefanie
2
Azimi, Mohammad
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Baran, Engin
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Bharadwaj, Shubhangi
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Binu Raj, Asha
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Block, Jörn
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Busold, Matthias
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Bustamante, Silke
2
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Springer Fachmedien Wiesbaden
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Springer-Verlag GmbH
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Dr. Rainer Hampp <Firma>
1
Hogrefe Verlag
1
Kassel University Press GmbH
1
OECD
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44
Employer brand management : Arbeitgebermarken aufbauen und steuern
11
Springer eBook Collection
10
essentials
10
Human resource management
9
BestMasters
7
Journal of business research : JBR
7
Global business review
6
The journal of product & brand management
6
Business horizons
5
European management journal
5
Journal of vocational behavior
5
International journal of organizational analysis
4
Management research review
4
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4
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4
The international journal of human resource management
4
The journal of brand management : an international journal
4
Corporate reputation review
3
Corporate social responsibility and environmental management
3
Essentials
3
International journal of hospitality management
3
International journal of human resource management
3
Journal of hospitality marketing & management
3
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
3
The marketing review
3
Zeitschrift für Personalforschung : ZfP
3
Asia-Pacific journal of business administration
2
Asian business & management
2
CSR in Rheinland-Pfalz : nachhaltige Entwicklung aus Sicht von Wirtschaft, Wissenschaft, Politik und Zivilgesellschaft
2
Corporate communications : an international journal
2
Corporate reputation review : an international journal
2
European journal of marketing
2
Familienunternehmen und KMU
2
Innovatives Markenmanagement
2
International journal of business and globalisation : IJBG
2
International journal of human resources development and management : IJHRDM
2
International journal of management practice : IJMP
2
Journal of family business strategy
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
346
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346
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1
Employer branding : a strategy to enhance organizational performance
Azhar, Arooj
;
Rehman, Nabeel
;
Majeed, Nauman
;
Bano, Sobia
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014457786
Saved in:
2
Who is CSR for in employer branding? : insights on employer branding strategies across industries, educational backgrounds and career styles
Buzzao, Giacomo
;
Rizzi, Francesco
- In:
Corporate social responsibility and environmental management
31
(
2024
)
2
,
pp. 1123-1141
Persistent link: https://www.econbiz.de/10014507078
Saved in:
3
Social networking sites and employer branding : a qualitative study of Indian organizations
Nayak, Sunanda
;
Budhwar, Pawan S.
- In:
Asian business & management
23
(
2024
)
2
,
pp. 237-265
Persistent link: https://www.econbiz.de/10014512831
Saved in:
4
Beyond employer brand content : the role of employer brand process attributes in understanding employees' reactions toward their employer
Kanwal, Hira
;
Van Hoye, Greet
- In:
Human resource management
63
(
2024
)
1
,
pp. 67-86
Persistent link: https://www.econbiz.de/10014481378
Saved in:
5
How the interplay of social media usage and online reviews generate intention to apply for a job vacancy : an employer branding-based agenda
Bharadwaj, Shubhangi
- In:
Management research review
47
(
2024
)
3
,
pp. 441-463
Persistent link: https://www.econbiz.de/10014467043
Saved in:
6
Harmonizing human resource strategies navigating employer branding in sustainable organizations
Francis, Shimmy
;
Rangasamy, Sangeetha
- In:
Building sustainable human resources management …
,
(pp. 190-203)
.
2024
Persistent link: https://www.econbiz.de/10014527246
Saved in:
7
Corporate social responsibility and employer brand personality appeal : approaches for human resources challenges in the hospitality sector
Azimi, Mohammad
;
Sadeghvaziri, Faraz
;
Ghaderi, Zahed
; …
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 443-469
Persistent link: https://www.econbiz.de/10014511820
Saved in:
8
Employer branding in employee recruitment : marketing the job and organization to potential talent
Yu, Kang Yang Trevor
;
Soo, Clara Wen Lin
;
Yu, Sitong
- In:
Essentials of employee recruitment : individual and …
,
(pp. 79-101)
.
2024
Persistent link: https://www.econbiz.de/10014580875
Saved in:
9
Exploring the relationship between employer branding and talent retention : the mediation effect of employee engagement
Chopra, Avinash
;
Sahoo, Chandan Kumar
;
Patel, Gokulananda
- In:
International journal of organizational analysis
32
(
2024
)
4
,
pp. 702-720
Persistent link: https://www.econbiz.de/10014581307
Saved in:
10
Exploring HR practitioner's perspective on linking of employer branding and porter’s generic strategies : an alignment of business and HR strategy
Dixit, Aparna Sameer
- In:
International journal of organizational analysis
32
(
2024
)
6
,
pp. 1060-1072
Persistent link: https://www.econbiz.de/10014582207
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