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~institution:"Academy of Marketing Science / Annual Conference <2004, Vancouver, British Columbia>"
~institution:"Academy of Marketing"
~institution:"International Conference on Brand Management <2, 2010, Ghaziabad>"
~institution:"International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>"
~institution:"Springer Gabler <Firma>"
~type_genre:"Collection of articles of several authors"
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Search: subject:"Marketing theory"
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Marketing theory
6
Marketingtheorie
6
Marketing
3
Marketing management
2
Marketingmanagement
2
USA
2
United States
2
01.09.1995
1
Advertising
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Distribution channel
1
Dynamische Analyse
1
Green marketing
1
Innovation diffusion
1
Innovationsdiffusion
1
Internet marketing
1
Konkurrenzanalyse
1
Macroeconomic performance
1
Markenartikel
1
Market research
1
Marktforschung
1
Online-Marketing
1
Preismanagement
1
Pricing strategy
1
Theorie
1
Theory
1
Vertriebsweg
1
Werbung
1
Wirtschaftslage
1
Öko-Marketing
1
Ökonometrisches Modell
1
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6
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Collection of articles of several authors
Conference proceedings
6
Konferenzschrift
6
Sammelwerk
6
Article in journal
3
Aufsatz in Zeitschrift
3
Lehrbuch
2
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Bibliografie enthalten
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1
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English
6
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Doherty, Anne Marie
1
Gore, Tim
1
Jørgensen, Steffen
1
Krishnan, Omkumar
1
Nafees, Lubna
1
Robson, Julie
1
Spotts, Harlan E.
1
Zaccour, Georges
1
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Institution
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Academy of Marketing Science / Annual Conference <2004, Vancouver, British Columbia>
Academy of Marketing
International Conference on Brand Management <2, 2010, Ghaziabad>
International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
Springer Gabler <Firma>
American Marketing Association
21
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Academy of Marketing Science
1
Academy of Marketing Science / Annual Conference <1980, Dallas, Tex.>
1
Academy of Marketing Science / Annual Conference <2001, San Diego, Calif.>
1
Academy of Marketing Science / Annual Conference <2005, Tampa, Fla.>
1
Academy of Marketing Science / Annual Conference <2006, San Antonio, Tex.>
1
Academy of Marketing Science / Annual Conference <2013, Monterey, Calif.>
1
Academy of Marketing Science / Annual Conference <2016, Orlando, Fla.>
1
Academy of Marketing Science / Annual Conference <2017, Coronado, Calif.>
1
Bundesverband Deutscher Marktforscher
1
Consumer Culture Theory Conference <2, 2007, Toronto>
1
European Advertising Academy
1
European Marketing Academy
1
Georg-August-Universität Göttingen / Institut für Wirtschafts- und Sozialgeschichte
1
GfS-Forschungsinstitut
1
Harvard Graduate School of Business Administration
1
ICORIA <10, 2011, Berlin>
1
IMP Group
1
Institute for the Study of Business Markets
1
International Conference of Marketing and Management Sciences <2008, Athen>
1
International Scientific Conference Marketing Theory Challenges in Transitional Societies <1, 2007, Maribor>
1
Inštitut za Marketing <Maribor>
1
Macromarketing Seminar <4, 1979, Boulder, Colo.>
1
Management-Symposium <DocNet - der Doktorandenverein an der HSG> <4, 2006, Sankt Gallen>
1
Marketing Science Institute <Cambridge, Mass.>
1
Society for Marketing Advances
1
Springer Fachmedien Wiesbaden
1
Summer AMA Conference <2017, San Francisco, Calif.>
1
Summer Educators' Conference <2009, Chicago, Ill.>
1
Summer Educators' Conference <2010, Boston, Mass.>
1
Summer Educators' Conference <2011, San Francisco, Calif.>
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
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Published in...
All
Journal of marketing management : MM
3
Developments in marketing science: proceedings of the Academy of Marketing Science
1
Lecture notes in economics and mathematical systems : LNEMS
1
Macmillan advanced research series
1
Source
All
ECONIS (ZBW)
6
Showing
1
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6
of
6
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date (oldest first)
1
Assessing the different roles of
marketing
theory
and practice in the jaws of economic uncertainty : proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference ;...
Spotts, Harlan E.
(
ed.
)
-
2015
-
Reprint from original edition "developments in marketing science", Volume XXVII, edited by Harlan E. Spotts
Persistent link: https://www.econbiz.de/10011398337
Saved in:
2
Special issue: Academy of Marketing Conference 2014 : Marketing dimensions ; people, places and spaces
Robson, Julie
(
contributor
)
-
Academy of Marketing
-
2015
Persistent link: https://www.econbiz.de/10011405127
Saved in:
3
Special issue: Academy of Marketing Annual Conference 2013 : Marketing relevance
Doherty, Anne Marie
(
contributor
)
-
Academy of Marketing
-
2014
Persistent link: https://www.econbiz.de/10010410835
Saved in:
4
Special issue: Academy of Marketing Conference 2010, "Transformational Marketing"
Academy of Marketing
-
2010
Persistent link: https://www.econbiz.de/10008810791
Saved in:
5
Brand research : [an outcome of the second International Conference on Brand Management]
Nafees, Lubna
(
contributor
);
Krishnan, Omkumar
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10009613076
Saved in:
6
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
Jørgensen, Steffen
(
contributor
); …
-
1996
Persistent link: https://www.econbiz.de/10000594797
Saved in:
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