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~institution:"American Marketing Association"
~subject:"Konsumentenverhalten"
~subject:"Theorie"
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Konsumentenverhalten
Theorie
Marketingtheorie
39
Marketing theory
36
Marketing management
35
Marketingmanagement
35
Marketing
24
Theory
24
Consumer behaviour
16
USA
15
United States
15
Marktforschung
14
Market research
11
International marketing
5
Internationales Marketing
5
Selling
5
Verkauf
5
Beziehungsmarketing
4
Relationship marketing
4
Vereinigte Staaten
4
Market mechanism
3
Marktmechanismus
3
Verbraucher
3
Welt
3
World
3
Absatz
2
Absatztheorie
2
Dienstleistungsmarketing
2
International market entry
2
Internationaler Markteintritt
2
Internet
2
Services marketing
2
03.12.1989
1
16.06.1986
1
27.09.1987
1
Absatzplanung
1
Australien
1
Betriebswirtschaftliche Ausbildung
1
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1
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1
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12
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11
Graue Literatur
6
Non-commercial literature
6
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1
Elektronischer Datenträger
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English
35
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Shimp, Terence A.
2
Alderson, Wroe
1
Allen, Chris T.
1
Andreasen, Alan R.
1
Baker, George L.
1
Bartels, Robert D. W.
1
Beckwith, Neil
1
Belk, Russell W.
1
Bitner, Mary Jo
1
Blair, Edward
1
Blankenship, Albert Breneman
1
Brady, Michael K.
1
Breen, George E.
1
Childers, Terry L.
1
Cox, Reavis
1
Cron, William L.
1
Douglas, Susan P.
1
Ferber, Robert
1
Griffith, David
1
Hamilton, Rebecca W.
1
Henderson, Geraldine Rosa
1
Hunter, Gary K.
1
Jaworski, Bernard J.
1
Kamakura, Wagner A.
1
King, Robert L.
1
Krishnan, Ram
1
LaPlaca, Peter L.
1
Lichtenthal, David
1
Lichtenthal, J. David
1
Lusch, Robert F.
1
Madden, Thomas Justin
1
Moore, Marian C.
1
Murphy, Patrick E.
1
Park, C. Whan
1
Perreault, William D.
1
Shapiro, Stanley J.
1
Sheth, Jagdish N.
1
Slotegraaf, Rebecca
1
Smith, Daniel C.
1
Steenburgh, Thomas J.
1
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American Marketing Association
National Bureau of Economic Research
7,075
Edward Elgar Publishing
406
Ekonomiska forskningsinstitutet <Stockholm>
283
Center for Economic Research <Tilburg>
278
OECD
260
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
256
Springer Fachmedien Wiesbaden
256
European University Institute / Department of Economics
249
IGI Global
215
Forschungsinstitut zur Zukunft der Arbeit
166
World Bank
156
Institut für Weltwirtschaft
137
Internationaler Währungsfonds / Research Department
136
International Monetary Fund
135
Centre for Economic Policy Research
134
Foerder Institute for Economic Research <Tēl-Āvîv>
128
Umeå universitet
127
Universitat Pompeu Fabra / Departament d'Economia i Empresa
107
University of Exeter / Department of Economics
105
Social Systems Research Institute
102
Université catholique de Louvain / Institut de recherches économiques et sociales <1941-1960>
102
Springer-Verlag GmbH
92
Australian National University / Faculty of Economics and Commerce
84
Deutsche Forschungsgemeinschaft
79
Universitetet i Oslo / Økonomisk institutt
79
Massachusetts Institute of Technology / Department of Economics
78
Federal Reserve System / Board of Governors
76
Columbia University / Department of Economics
75
Robert Schuman Centre for Advanced Studies
75
De Gruyter Oldenbourg
74
European University Institute / Department of Law
73
Technische Universität Dresden / Fakultät Wirtschaftswissenschaften
73
University of Warwick / Department of Economics
73
Instituto Valenciano de Investigaciones Económicas
71
Centre for Analytical Finance <Århus>
70
Erasmus Research Institute of Management
70
Deutschland / Bundeswehr / Universität Hamburg
69
Ludwig-Maximilians-Universität München / Volkswirtschaftliche Fakultät
69
Johns Hopkins University / Department of Economics
68
INSEAD
67
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Series / American Marketing Association
9
Marketing theory and applications
7
AMA educators' proceedings
5
Proceedings series / American Marketing Association
3
Educators' conference proceedings
1
Fall conference / Proceedings
1
Proceedings of the ... AMA annual marketing conference
1
Proceedings of the ... National Conference of the American Marketing Association
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ECONIS (ZBW)
35
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1
Reimagining marketing : AMA Summer Academic Conference 2021 : AMA educators proceedings volume 32 : Online, 4-6 August 2021
AMA Summer Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880695
Saved in:
2
Marketing theory and applications ; 2010=Vol. 21
Brady, Michael K.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009377649
Saved in:
3
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
4
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
5
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
6
"Marketing theory and applications" ; 2004=Vol. 15
Cron, William L.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002170130
Saved in:
7
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
8
"Marketing theory and applications" ; 2001=Vol. 12
Krishnan, Ram
(
contributor
);
Viswanathan, Madhu
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001796328
Saved in:
9
"Marketing theory and applications" ; 2000=Vol. 11
Workman, John P.
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001796334
Saved in:
10
Marketing theory and applications
American Marketing Association
-
Chicago, Ill. : American Marketing Association
-
1-
Persistent link: https://www.econbiz.de/10012385980
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