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~institution:"Dipartimento di Economia, Management e Metodi Quantitativi (DEMM), Università degli Studi di Milano"
~institution:"Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam."
~institution:"Faculteit Economie en Bedrijfskunde, Universiteit Gent"
~institution:"Springer Fachmedien Wiesbaden"
~institution:"Universität <Augsburg> / Research Center Finance & Information Management"
~language:"eng"
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Search: "Customer relationship management"
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Beziehungsmarketing
6
Relationship marketing
6
Kundenmanagement
4
customer relationship management (CRM)
4
Customer relationship management
3
Data mining
3
customer relationship management
3
Beziehungsmanagement
2
Consumer behaviour
2
Konsumentenverhalten
2
Kundenwert
2
Marketing
2
Verbraucherverhalten
2
data mining
2
sequence analysis
2
Abnehmer
1
Advertising
1
Brand communication
1
Brand image
1
Brand management
1
Business-to-Business-Marketing
1
China
1
Chocolate
1
Classification
1
Clickstream data
1
Commercialization
1
Cultural identity
1
Customer Intelligence
1
Customer Relationship Management
1
Customer relationship management (CRM)
1
Customer retention and profitability
1
Deutschland
1
Digitalisierung
1
Digitization
1
E-Commerce
1
E-commerce
1
Forecasting
1
Germany
1
Industrie 4.0
1
Inspiration
1
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Online availability
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Free
15
Undetermined
8
Type of publication
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Book / Working Paper
23
Type of publication (narrower categories)
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Hochschulschrift
7
Collection of articles of several authors
2
Sammelwerk
2
Collection of articles written by one author
1
Konferenzschrift
1
Sammlung
1
Thesis
1
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Language
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English
German
75
Undetermined
12
Author
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POEL, D. VAN DEN
14
PRINZIE, A.
4
LARIVIÈRE, B.
3
BAECKE, P.
2
BENOIT, D. F.
1
BUCKINX, W.
1
BUCKINX, W.R
1
BUREZ, J.
1
Beirau, David
1
Bertram, Matthias
1
Bigné Alcañiz, J. Enrique
1
COUSSEMENT, K.
1
Korflesch, Harald F. O. von
1
Kundisch, Dennis
1
Lüthje, Christian
1
Mandt, Tobias
1
Moser, Martin A.
1
Pfau, Wolfgang
1
Ringle, Christian M.
1
Rosengren, Sara
1
Ruch, Markus
1
Sackmann, Stefan
1
Schenk-Mathes, Heike Yasmin
1
Stoll, Lisa
1
VERSTRAETEN, G.
1
Vellnagel, Corinna Colette
1
Wabia, Carolin
1
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Institution
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Dipartimento di Economia, Management e Metodi Quantitativi (DEMM), Università degli Studi di Milano
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
Faculteit Economie en Bedrijfskunde, Universiteit Gent
Springer Fachmedien Wiesbaden
Universität <Augsburg> / Research Center Finance & Information Management
IGI Global
17
National Bureau of Economic Research
10
American Marketing Association
9
Harvard Graduate School of Business Administration
6
AMACOM
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
NetLibrary, Inc
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Gottfried Wilhelm Leibniz Universität Hannover
3
USA / General Accounting Office
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
European Health Care Conference <2, 2011, Hamburg>
2
Friedrich-Schiller-Universität Jena
2
Great Britain / Customs Establishment
2
INSEAD
2
Institut für Wirtschaftsinformatik <Bern>
2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
KMU Verlag HSG
2
REFSQ <16, 2010, Essen>
2
RWTH Aachen
2
Springer International Publishing
2
Svenska Handelshögskolan <Helsinki>
2
Technische Universität <München> / Lehrstuhl für Dienstleistungs- und Technologiemarketing
2
The Wharton Financial Institutions Center
2
Universität <Augsburg> / Lehrstuhl für BWL, Wirtschaftsinformatik,Informations- & Finanzmanagement
2
Universität <Frankfurt, Main> / Lehrstuhl für Betriebswirtschaftslehre insbesondere Marketing
2
Universität Duisburg-Essen / Institut für Informatik und Wirtschaftsinformatik
2
Universität Freiburg <Schweiz> / Internationales Institut für Management in Telekommunikation
2
Universität Mannheim
2
Verlag Dr. Kovač
2
World Trade Organization
2
Zentrum für Europäische Wirtschaftsforschung (ZEW)
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2018, Boston, Mass.>
1
AMA Summer Academic Conference <2021, Online>
1
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Published in...
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Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium
14
Research
7
Gabler theses
2
Advances in advertising research
1
Discussion Paper
1
Edition KWV
1
European Advertising Academy
1
Kundenmanagement & Electronic Commerce
1
Markenkommunikation und Beziehungsmarketing
1
Universität Augsburg - Research Center Finance & Information Management - Publications
1
in: Management Research News
1
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Source
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RePEc
14
ECONIS (ZBW)
8
USB Cologne (business full texts)
1
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1
Impacts of
customer
relationship
management
on development of corporations
Moser, Martin A.
-
2021
Persistent link: https://www.econbiz.de/10012630779
Saved in:
2
Providing a new perspective on understanding and measuring of customer inspiration
Stoll, Lisa
-
2022
Persistent link: https://www.econbiz.de/10012630765
Saved in:
3
Which customers pay? : predicting value pre and post sales
Beirau, David
-
2020
Persistent link: https://www.econbiz.de/10012107190
Saved in:
4
Dependence in buyer-supplier relationships
Mandt, Tobias
-
2019
-
Reprint 2019
Persistent link: https://www.econbiz.de/10011993562
Saved in:
5
Cross-cultural brand personality and brand desirability : an empirical approach to the role of culture on this mediated interplay
Vellnagel, Corinna Colette
-
2020
Persistent link: https://www.econbiz.de/10012244365
Saved in:
6
Multiple touchpoints in brand communication
Bigné Alcañiz, J. Enrique
(
ed.
);
Rosengren, Sara
(
ed.
)
-
ICORIA <17., 2018, Valencia>
-
2019
Persistent link: https://www.econbiz.de/10011950106
Saved in:
7
The cultural influence on mass customization
Wabia, Carolin
-
2020
Persistent link: https://www.econbiz.de/10012234738
Saved in:
8
The strategic role of software customization : managing customization-enabled software product development
Bertram, Matthias
-
2016
Persistent link: https://www.econbiz.de/10011504849
Saved in:
9
Improving purchasing behavior predictions by data augmentation with situational variables
BAECKE, P.
;
POEL, D. VAN DEN
-
Faculteit Economie en Bedrijfskunde, Universiteit Gent
-
2010
about marketing strategies and improve
customer
relationship
management
(CRM). Consequently, an improvement in CRM can be …
Persistent link: https://www.econbiz.de/10008672322
Saved in:
10
Data Augmentation by Predicting Spending Pleasure Using Commercially Available External Data
BAECKE, P.
;
POEL, D. VAN DEN
-
Faculteit Economie en Bedrijfskunde, Universiteit Gent
-
2009
Since
customer
relationship
management
(CRM) plays an increasingly important role in a company’s marketing strategy …
Persistent link: https://www.econbiz.de/10005007722
Saved in:
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