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~institution:"RWTH Aachen"
~subject:"Complaint management"
~subject:"Online-Marketing"
~subject:"Produktentwicklung"
~subject:"Unternehmenserfolg"
~subject:"Verbraucherverhalten"
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Search: "Digitalisierung" OR "Wettbewerb" OR "Internet" OR "Marktmacht" OR "Regulierung" OR "Wettbewerbspolitik" OR "Wettbewerbsrecht"
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Complaint management
Online-Marketing
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RWTH Aachen
Springer Fachmedien Wiesbaden
115
National Bureau of Economic Research
43
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28
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OECD
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Books on Demand GmbH <Norderstedt>
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7
William Davidson Institute <Ann Arbor, Mich.>
7
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6
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Institut für Wirtschaftsinformatik <Bern>
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Managing digital innovation : an investigation of the antecedents and outcomes of social media driven open innovation
Prasuhn, Jacqueline Isabelle
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2019
Persistent link: https://www.econbiz.de/10012231307
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Understanding antecedents and moderators of post-complaint customer purchase behavior in online retailing
Aswege, Frederike von
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2020
Persistent link: https://www.econbiz.de/10012403851
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3
On the path to Industry 4.0 : an empirical analysis of the performance effects and antecedents of digital technology adoption in manufacturing
Brune, Nicolas
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2021
Persistent link: https://www.econbiz.de/10012598496
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4
Erfolgsfaktoren bei der Markteinführung von datenbasierten Dienstleistungen im Maschinen- und Anlagenbau
Husmann, Marco
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2020
-
1. Auflage
Persistent link: https://www.econbiz.de/10012225008
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5
Evaluating different types of segmentation bases towards their link to consumer behavior in e-commerce
Scheuffelen, Stefan C.
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2017
Persistent link: https://www.econbiz.de/10011639112
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6
Consumer payment method choice in e-commerce and its consequences on spending behavior
Deufel, Patrick
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2020
Persistent link: https://www.econbiz.de/10012403852
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7
Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel
-
2016
Persistent link: https://www.econbiz.de/10011686788
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8
Managing expectations : explaining and influencing post-purchase evaluations and return intentions in online retailing
Hellemann, Niklas Jan
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2017
Persistent link: https://www.econbiz.de/10011705406
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9
Exploring online consumer shopping type behavior using big data clickstream information
Schellong, Daniel Andreas
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2018
Persistent link: https://www.econbiz.de/10012049302
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10
Market orientation in large firms : a longitudinal investigation of antecedents and consequences
Peuker, Victoria
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2019
Persistent link: https://www.econbiz.de/10012403853
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