//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"2007 Business & Economics Society International Conference ; Vol. 2"
~isPartOf:"Retailing in the 21st century : current and future trends"
~subject:"Retail trade"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer promotion"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Retail trade
Sales promotion
4
Verkaufsförderung
4
Einzelhandel
3
Beziehungsmarketing
1
Consumer behaviour
1
Efficient Consumer Response
1
Efficient consumer response
1
Forecasting model
1
Handelsmanagement
1
Handelsmarketing
1
Konsumentenverhalten
1
Lieferkette
1
Low-cost strategy
1
Market research
1
Marktforschung
1
Mexico
1
Mexiko
1
Niedrigpreisstrategie
1
Prognoseverfahren
1
Relationship marketing
1
Retail management
1
Retail marketing
1
Supply chain
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz im Buch
3
Book section
3
Language
All
English
3
Author
All
Ailawadi, Kusum L.
1
Gedenk, Karen
1
Huchzermeier, Arnd
1
Iyer, Ananth V.
1
Neslin, Scott A.
1
Rajagopal
1
Rajagopal, Amritanshu
1
more ...
less ...
Published in...
All
2007 Business & Economics Society International Conference ; Vol. 2
Retailing in the 21st century : current and future trends
Journal of retailing and consumer services
24
Journal of business research : JBR
11
Journal of retailing
11
European journal of operational research : EJOR
7
International journal of retail & distribution management
7
International journal of production economics
6
The international review of retail, distribution and consumer research
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Domestic commerce series
3
European journal of marketing : EJM
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of marketing research : JMR
3
Journal of promotion management : innovations in planning and applied research
3
Journal of revenue and pricing management
3
Marketing letters : a journal of research in marketing
3
Agribusiness : an internat. journal
2
Asia Pacific journal of marketing and logistics
2
CESifo Working Paper Series
2
CESifo working papers
2
International journal of production research
2
International transactions in operational research : ITOR ; a journal of the International Federation of Operational Research Societies (IFORS)
2
Journal of advertising research
2
Journal of marketing analytics : JMA
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
Journal of marketing research
2
Journal of promotion management : JPM
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Manufacturing & service operations management : M & SOM
2
Marketing research report
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Production and operations management : the flagship research journal of the Production and Operations Management Society
2
Psychology & marketing
2
Strategic corporate communication in the digital age
2
The journal of brand management : an international journal
2
The journal of personal selling & sales management : JPSSM
2
A reader in marketing communications
1
Advanced technologies management for retailing : frameworks and cases
1
Advances in information systems and management science
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Sales promotion
Gedenk, Karen
;
Neslin, Scott A.
;
Ailawadi, Kusum L.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 393-407)
.
2010
Persistent link: https://www.econbiz.de/10003938774
Saved in:
2
Store loyalty and consumer response to clearance sales : an empirical analysis in Mexican retail environment
Rajagopal
;
Rajagopal, Amritanshu
-
2007
Persistent link: https://www.econbiz.de/10003669055
Saved in:
3
Supply chain management in a promotional environment
Huchzermeier, Arnd
;
Iyer, Ananth V.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 325-344)
.
2006
Persistent link: https://www.econbiz.de/10003146745
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->