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~isPartOf:"Acta Universitatis Lodziensis / Folia oeconomica"
~isPartOf:"Proceedings series / American Marketing Association"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Marketingtheorie"
~type_genre:"Aufsatzsammlung"
~type_genre:"Sammelwerk"
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Marketingtheorie
Marketing
16
Marketing management
13
Marketingmanagement
13
Marketing theory
8
Poland
8
Polen
8
Theorie
7
Theory
7
USA
5
United States
5
Consumer behaviour
4
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4
B-to-B-Marketing
3
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3
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3
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3
Internationales Marketing
3
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3
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3
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3
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3
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3
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08.02.1981
1
20.08.1984
1
Absatz
1
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Aufsatzsammlung
Sammelwerk
Collection of articles of several authors
8
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8
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8
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6
Non-commercial literature
6
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3
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Betts-Outland, Harriette
2
Banasiak, Andrzej
1
Cron, William L.
1
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1
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1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
LeClair, Debbie Thorne
1
Moore, Marian C.
1
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1
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American Marketing Association
5
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Winter Educators' Conference <1997, Saint Petersburg Beach, Fla.>
1
Winter Educators' Conference <1998, Austin, Tex.>
1
Winter Educators' Conference <2002, Austin, Tex.>
1
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Acta Universitatis Lodziensis / Folia oeconomica
Proceedings series / American Marketing Association
The journal of business & industrial marketing
Legends in marketing
8
SpringerLink / Bücher
5
Journal of marketing management : MM
4
Marketing intelligence & planning
3
Zeszyty naukowe
3
AMA educators' proceedings
2
Betriebswirtschaftliche Schriften : BWS
2
Edward Elgar E-Book Archive
2
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2
European Advertising Academy
2
Journal of macromarketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
SAGE library in marketing
2
Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
2
Advances in advertising research
1
Advances in business marketing and purchasing
1
Approaches to semiotics
1
Betriebswirtschaftliche Schriften
1
Developments in marketing science: Proceedings of the Academy of Marketing Science
1
Enhancing knowledge development in marketing : AMA educators' proceedings
1
European journal of marketing : EJM
1
FOCUS-Jahrbuch : Beiträge zu Werbe- und Mediaplanung, Markt-, Kommunikations- und Mediaforschung
1
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International Series in Operations Research & Management Science
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International series in quantitative marketing : ISQM
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
8
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1
9th American Marketing Association Relationship Marketing Conference ; Pt. 2
Betts-Outland, Harriette
(
contributor
)
-
International Conference on Relationship Marketing <9, …
-
2012
Persistent link: https://www.econbiz.de/10009665593
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2
9th American Marketing Association Relationship Marketing Conference
Betts-Outland, Harriette
(
contributor
)
-
International Conference on Relationship Marketing <9, …
-
2012
Persistent link: https://www.econbiz.de/10009665629
Saved in:
3
"Marketing theory and applications" ; 2004=Vol. 15
Cron, William L.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002170130
Saved in:
4
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
5
"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
6
"Marketing theory and applications" ; 1998=Vol. 9
Grewal, Dhruv
(
contributor
);
Pechmann, Connie
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000680701
Saved in:
7
"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000680695
Saved in:
8
Marketing: Polish - Danish perspectives
Banasiak, Andrzej
(
revision
)
-
1990
-
Wyd. 1
Persistent link: https://www.econbiz.de/10001383426
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