//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022"
~isPartOf:"The journal of consumer marketing"
~subject:"Brand"
~subject:"India"
~type_genre:"Konferenzbeitrag"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand
India
Consumer behaviour
16
Konsumentenverhalten
16
Brand management
12
Markenführung
12
Einzelhandel
10
Markenartikel
10
Retail trade
10
Brand image
6
Handelsmarke
6
Markenimage
6
Store brand
6
Food retailing
4
Food trade
4
Indien
4
Lebensmitteleinzelhandel
4
Lebensmittelhandel
4
Online retailing
4
Online-Handel
4
Communication
3
E-commerce
3
Electronic Commerce
3
Retail
3
Emerging economies
2
Emerging markets
2
Game theory
2
Kommunikation
2
Marketing management
2
Marketingmanagement
2
Nachhaltigkeit
2
Preismanagement
2
Pricing strategy
2
Private label
2
Private labels
2
Schwellenländer
2
Spieltheorie
2
Sustainability
2
e-commerce
2
Adverting effectiveness
1
more ...
less ...
Online availability
All
Undetermined
14
Type of publication
All
Article
14
Type of publication (narrower categories)
All
Konferenzbeitrag
Article in journal
48
Aufsatz in Zeitschrift
48
Conference paper
14
Aufsatz im Buch
9
Book section
9
Language
All
English
14
Author
All
Bertolini, Alessandra
1
Boyle, Peter J.
1
Chaki, Saptaparni
1
Choi, Seung-chan
1
Dash, Satya Bhushan
1
Dawra, Jagrook
1
Dermody, Janine
1
Derqui, Belén
1
Fornari, Daniele
1
Fornari, Edoardo
1
Frías-Marcos, Ana
1
Ghezzi, Alessandro Iuffmann
1
Grandi, Sebastiano
1
Gupta, Vipin
1
Hai Chung Pham
1
Jain, Sanjay K.
1
Jain, Sonali
1
Jauhari, Vinnie
1
Joshi, Gaurav
1
Karray, Salma
1
Katyal, Kanupriya
1
Ladhari, Riadh
1
Lajante, Mathieu
1
Mookerjee, Amit
1
Negri, Francesca
1
Occhiocupo, Nicoletta
1
Richards, Barry
1
Rishi, Meghna
1
Siano, Alfonso
1
Srivastava, Neha
1
Turut, Ozge
1
Vollero, Agostino
1
more ...
less ...
Published in...
All
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
The journal of consumer marketing
Australasian accounting business and finance journal : AABF
17
India policy forum
10
Ethics, governance and corporate social responsibility in India : issues and perspectives
9
Innovation Systems, Economic Development and Public Policy : Sustainable Options from Emerging Economies : essays in honour of Lakhwinder Singh
9
Reinventing management strategies : the design for future ; issues in marketing and finance
8
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
7
Managing Pandemic and Correcting Development Fundamentals : India’s Great Challenge
7
The IUP journal of applied finance : IJAF
7
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
6
Employment and labour market in North-East India : interrogating structural changes
6
Indian Business Groups and Other Corporations : Comparative Organisational Perspectives on Indian Corporate Firms
6
Research in finance
6
South Asian journal of management : SAJM
6
International journal of advertising : the quarterly review of marketing communications
4
Repositioning business : a strategic response to COVID-19 : proceedings of the 3rd International Conference on "Impact of Current Events on the Future of Busines" (3rd ICEFB, 2021), 23 & 24 April, 2021, Hyderabad, India
4
The IUP journal of business strategy : IJBS
4
The IUP journal of management research : IJMR
4
Digital economy for customer benefit and business fairness : proceedings of the International Conference on Sustainable Collaboration in Business, Information and Innovation (SCBTII 2019), Bandung, Indonesia, October 9-10, 2019
3
Journal of business research : JBR
3
Journal of retailing and consumer services
3
Telecommunications policy : the international journal of digital economy, data sciences and new media
3
Understanding the dynamics of global inequality : social exclusion, power shift, and structural changes ; [the conference "Understanding dynamics of globalization" ...]
3
Agrarian economy and rural development : realities and perspectives for Romania : 6th edition of the International Symposium
2
Asia and the history of the international economy : essays in memory of Peter Mathias
2
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
2
Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
2
Critical perspIectives on emerging economies : an international assessment
2
Dexterity in global business : a cross-dimensional analysis
2
Economic integration in Asia : key prospects and challenges with the regional comprehensive economic partnership
2
Energy reports
2
Ethics, social responsibility and sustainability in marketing
2
Eurasian business perspectives : proceedings of the 26th and 27th Eurasia Business and Economics Society Conferences
2
International journal of entrepreneurial behaviour & research
2
International journal of quality & reliability management
2
Issues and innovative trends in sustainable growth - strategy challenges for economic and social policies ; Part 1
2
Journal of Asian economics
2
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
2
Rules and institutions for sound fiscal policy after the crises : public finance workshop ; papers presented at the Banca d'Italia workshop held in Perugia, 31 march - 2 april, 2011
2
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand purpose as the next marketing paradigm
Derqui, Belén
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 89-97)
.
2022
Persistent link: https://www.econbiz.de/10013281262
Saved in:
2
The illusion of brand control : an integrative review
Siano, Alfonso
;
Vollero, Agostino
;
Bertolini, Alessandra
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 98-105)
.
2022
Persistent link: https://www.econbiz.de/10013281264
Saved in:
3
Introducing the concept of brand appropriation through optics wars
Lajante, Mathieu
;
Ladhari, Riadh
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 85-88)
.
2022
Persistent link: https://www.econbiz.de/10013281255
Saved in:
4
National brand's incentive to offer premium private labels
Choi, Seung-chan
;
Turut, Ozge
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 49-56)
.
2022
Persistent link: https://www.econbiz.de/10013281224
Saved in:
5
Price-quality relationships for products with and without private labels
Boyle, Peter J.
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 70-73)
.
2022
Persistent link: https://www.econbiz.de/10013281244
Saved in:
6
Private label consumer purchasing habits
Frías-Marcos, Ana
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 57-61)
.
2022
Persistent link: https://www.econbiz.de/10013281238
Saved in:
7
Private label vs leading national brand in the online grocery retail setting
Fornari, Edoardo
;
Negri, Francesca
;
Ghezzi, Alessandro …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 74-81)
.
2022
Persistent link: https://www.econbiz.de/10013281250
Saved in:
8
The profitability of store brand introductions by e-commerce platforms selling competing national brands
Karray, Salma
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 62-69)
.
2022
Persistent link: https://www.econbiz.de/10013281242
Saved in:
9
Why do Indian women use skin lightening creams to (re)construct their personhood identity? : an exploratory study of skin colour, social acceptance and brand responsibility
Chaki, Saptaparni
;
Dermody, Janine
;
Occhiocupo, Nicoletta
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 10-17)
.
2022
Persistent link: https://www.econbiz.de/10013281171
Saved in:
10
Antecedents and moderators of brand trust in the context of baby care toiletries
Srivastava, Neha
;
Dash, Satya Bhushan
;
Mookerjee, Amit
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 328-340
Persistent link: https://www.econbiz.de/10011480602
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->