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~isPartOf:"American journal of agricultural economics"
~isPartOf:"The Estey Centre journal of international law and trade policy"
~isPartOf:"The journal of product & brand management"
~subject:"Nation branding"
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Search: subject:"Designation of origin"
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Nation branding
Designation of origin
42
Herkunftsbezeichnung
42
Brand image
15
Consumer behaviour
15
Konsumentenverhalten
15
Markenimage
15
Brand management
14
Markenführung
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geographical indications
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Brand
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Markenartikel
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TRIPS
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WTO law
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WTO
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quality
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USA
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Aldabbas, Hazem
1
El Banna, Alia
1
Hamzaoui-Essoussi, Leila
1
Juusola, Katariina
1
Khoshnevis, Mozhde
1
Lahrech, Abdelmounaim
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Li, Huaibin
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Papadopoulos, Nicolas G.
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American journal of agricultural economics
The Estey Centre journal of international law and trade policy
The journal of product & brand management
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Africa journal of management
1
Asia Pacific journal of marketing and logistics
1
Journal of business research : JBR
1
New frontiers in hospitality and tourism management in Africa
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The marketing review
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ECONIS (ZBW)
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1
Determining the predictive importance of the core dimensions of nation brands
Lahrech, Abdelmounaim
;
Aldabbas, Hazem
;
Juusola, Katariina
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1207-1219
Persistent link: https://www.econbiz.de/10014485561
Saved in:
2
Conceptualizing nation branding : the systematic literature review
Rojas-Méndez, José
;
Khoshnevis, Mozhde
- In:
The journal of product & brand management
32
(
2023
)
1
,
pp. 107-123
Persistent link: https://www.econbiz.de/10013552940
Saved in:
3
Nation branding for foreign direct investment : an Integrative review and directions for research and strategy
Papadopoulos, Nicolas G.
;
Hamzaoui-Essoussi, Leila
;
El …
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 615-628
Persistent link: https://www.econbiz.de/10011616245
Saved in:
4
Social identity, collective self esteem and country reputation : the case of Pakistan
Yousaf, Salman
;
Li, Huaibin
- In:
The journal of product & brand management
24
(
2015
)
4
,
pp. 399-411
Persistent link: https://www.econbiz.de/10011407201
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