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~isPartOf:"Applied economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~subject:"Beziehungsmarketing"
~subject:"Industrie"
~subject:"Lieferantenmanagement"
~subject:"Manufacturing industries"
~subject:"Markenführung"
~subject:"Markenimage"
~subject:"Social Web"
~type_genre:"Collection of articles of several authors"
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Beziehungsmarketing
Industrie
Lieferantenmanagement
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Markenführung
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Social Web
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26
Konsumentenverhalten
26
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19
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19
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17
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12
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3
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2
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1
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1
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1
Brown, Stephen
1
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1
Diamantopoulos, Adamantios
1
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1
Hamill, James
1
Harrigan, Paul
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Applied economics
Journal of business research : JBR
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48
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27
Industrial marketing management : the international journal for industrial and high-tech firms
25
The journal of brand management : an international journal
23
The journal of business & industrial marketing
15
Edward Elgar E-Book Archive
13
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8
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7
Lecture notes in business information processing : LNBIP
6
Psychology & marketing
6
Advances in business marketing and purchasing
5
Advances in logistics, operations, and management science (ALOMS) book series
5
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
5
An Elgar reference collection
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Europäische Kulturen in der Wirtschaftskommunikation
5
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
5
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5
The collected research studies / Royal Commission on the Economic Union and Development Prospects for Canada
5
European journal of marketing : EJM
4
India studies in business and economics
4
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4
International journal of networking and virtual organisations : IJNVO
4
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International journal of technology marketing : IJTMkt
4
Journal of East-West business
4
Journal of marketing education : JME
4
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4
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4
PhD series / Copenhagen Business School
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Études et dossiers / Association Internationale pour l'Étude de l'Économie de l'Assurance
4
Asia Pacific journal of marketing and logistics
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ECONIS (ZBW)
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1
Special issue: Customer engagement
Hollebeek, Linda D.
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011483117
Saved in:
2
Special issue: Sustainable consumption : activism, innovation and brands
McDonagh, Pierre
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011405304
Saved in:
3
Special section: Global design, marketing and branding
Melewar, T. C.
(
contributor
)
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2241-2336
Persistent link: https://www.econbiz.de/10010402011
Saved in:
4
Brand orientation : past, present, and future
Baumgarth, Carsten
(
contributor
)
- In:
Journal of marketing management : MM
29
(
2013
)
9/10
,
pp. 981-1142
Persistent link: https://www.econbiz.de/10010194427
Saved in:
5
Special issue 2: CRM : Technology adoption, business implications, and social and cultural concerns
In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 393-516
Persistent link: https://www.econbiz.de/10010376992
Saved in:
6
Special issue: Academy of Marketing Conference 2012 : Marketing: Catching the technology wave
Harrigan, Paul
(
contributor
)
-
Academy of Marketing
-
2013
Persistent link: https://www.econbiz.de/10009775595
Saved in:
7
Special issue: Anthropomorphic marketing
Brown, Stephen
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009733496
Saved in:
8
Special section: Thought leadership in brand management
Jevons, Colin
(
contributor
);
Buil, Isabel
(
contributor
); …
- In:
Journal of business research : JBR
66
(
2013
)
1
,
pp. 1-122
Persistent link: https://www.econbiz.de/10009720415
Saved in:
9
Special section: Thought leadership in brand management II
Merrilees, Bill
(
contributor
);
Wallace, Elaine
(
contributor
)
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 145-232
Persistent link: https://www.econbiz.de/10009724787
Saved in:
10
Special edition: New developments in online marketing
Hamill, James
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003984978
Saved in:
1
2
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