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~isPartOf:"Approaches to semiotics"
~isPartOf:"Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing"
~subject:"Marketing theory"
~type_genre:"Collection of articles of several authors"
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Marketing theory
Marketing
8
Dienstleistung
7
Dienstleistungsmarketing
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Services marketing
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Deutschland
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Dienstleistungsmanagement
3
Germany
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06.11.1996
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18.06.1995
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Advertising
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Benkenstein, Martin
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Umiker-Sebeok, Jean
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Approaches to semiotics
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
Developments in marketing science: proceedings of the Academy of Marketing Science
6
Journal of marketing management : MM
4
Legends in marketing
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Marketing intelligence & planning
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Proceedings series / American Marketing Association
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International series in operations research & management science
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Developments in marketing science: Proceedings of the Academy of Marketing Science
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Industrial marketing management : the international journal for industrial and high-tech firms
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International series in quantitative marketing
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Journal of financial services marketing : JFSM
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Journal of macromarketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of marketing channels : ... distribution systems, strategy, and management
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Journal of the Academy of Marketing Science
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Lecture notes in economics and mathematical systems : LNEMS
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Prace naukowe Akademii Ekonomicznej Imienia Oskara Langego / Zarza̜dzanie i marketing
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Prace naukowe Akademii Ekonomicznej Imienia Oskara Langego we Wrocławiu
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Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
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Research in marketing / Supplement : an annual compilation of research
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Review of marketing science
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Schriftenreihe des Lehrstuhls für Marketing, Universität Dortmund / Sonderausgabe
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Transition, competitiveness and economic growth
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World Scientific - Now Publishers series in business
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Neue Herausforderungen an das Dienstleistungsmarketing
Benkenstein, Martin
(
ed.
)
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003627796
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Marketing and semiotics : new directions in the study of signs for sale
Umiker-Sebeok, Jean
(
ed.
)
-
1987
Persistent link: https://www.econbiz.de/10000071049
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