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~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"Journal of East-West business"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Choi, Jeonghye"
~person:"Cleveland, Mark"
~person:"Gupta, Suraksha"
~person:"Kim, Kyung Hoon"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~subject:"Beziehungsmarketing"
~subject:"Consumer behaviour"
~subject:"Cross-cultural management"
~subject:"Firmenimage"
~subject:"Indien"
~type_genre:"Article in journal"
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Beziehungsmarketing
Consumer behaviour
Cross-cultural management
Firmenimage
Indien
Konsumentenverhalten
68
Brand management
29
Markenführung
29
Relationship marketing
21
Globalization
17
Cultural identity
16
Kulturelle Identität
16
Brand image
15
Globalisierung
15
Markenimage
15
Bibliometrics
13
Bibliometrie
13
Social Web
13
Social web
13
Innovation
11
Internet marketing
11
Online-Marketing
11
Brand
10
Innovation management
10
Innovationsmanagement
10
Luxury goods
10
Luxusgüter
10
Fashion
9
Markenartikel
9
Mode
9
China
8
Corporate reputation
8
Marketing management
8
Marketingmanagement
8
Digitalisierung
7
Digitization
7
Einzelhandel
7
Ethnic group
7
Ethnische Gruppe
7
Online retailing
7
Online-Handel
7
Personality psychology
7
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58
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1
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Article
83
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Article in journal
Aufsatz in Zeitschrift
83
Conference paper
1
Konferenzbeitrag
1
Language
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English
Spanish
Author
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Beatty, Sharon E.
Choi, Jeonghye
Cleveland, Mark
Gupta, Suraksha
Kim, Kyung Hoon
Paul, Justin
Roy, Sanjit
Seo, Yuri
Laroche, Michel
27
Ko, Eunju
26
Diamantopoulos, Adamantios
17
Valette-Florence, Pierre
16
Bartikowski, Boris
14
Melewar, T. C.
13
Richard, Marie-Odile
13
Dennis, Charles
12
Balaji, M. S.
11
Chebat, Jean-Charles
11
Dwivedi, Yogesh Kumar
11
Foroudi, Pantea
11
Pereira, Vijay
11
Sharma, Piyush
11
Kukar-Kinney, Monika
10
Teng, Lefa
10
Walsh, Gianfranco
10
Filieri, Raffaele
9
Malik, Ashish
9
Merchant, Altaf
9
Septianto, Felix
9
Shukla, Paurav
9
Yang, Zhiyong
9
Arslanagic-Kalajdzic, Maja
8
Babin, Barry J.
8
Geuens, Maggie
8
Mattila, Anna S.
8
Oghazi, Pejvak
8
Veloutsou, Cleopatra
8
Alamanos, Eleftherios
7
Behl, Abhishek
7
Cornwell, T. Bettina
7
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Asia Pacific business review
British journal of management
Journal of East-West business
Journal of business research : JBR
Journal of retailing and consumer services
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Technological forecasting & social change : an international journal
9
Industrial marketing management : the international journal for industrial and high-tech firms
7
International marketing review
7
Journal of strategic marketing
7
The journal of services marketing
6
Asia Pacific journal of marketing and logistics
4
European management journal
4
International journal of consumer studies
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of marketing theory and practice
4
Journal of service research : JSR
4
Qualitative market research : an international journal
4
Business strategy and the environment
3
International journal of market research
3
Journal of consumer behaviour : an international research review
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Psychology & marketing
3
The journal of consumer marketing
3
European journal of marketing
2
European journal of marketing : EJM
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International journal of advertising : the review of marketing communications
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing
2
Journal of the Academy of Marketing Science
2
The international journal of bank marketing : IJBM
2
Asian journal of business ethics : AJBE
1
British journal of management : BJM
1
Corporate reputation review : an international journal
1
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ECONIS (ZBW)
83
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83
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1
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
2
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
3
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
4
Do morally disengaged employees withdraw from customer-oriented citizenship behavior in response to customers' uncivil behavior?
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Gupta, Suraksha
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014331848
Saved in:
5
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
6
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
7
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
8
"Antiglobalscapes" : a cross-national investigation of the nature and precursors of consumers' apprehensions towards globalization
Cleveland, Mark
;
McCutcheon, Georgia
- In:
Journal of business research : JBR
138
(
2022
),
pp. 170-184
Persistent link: https://www.econbiz.de/10013197861
Saved in:
9
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
10
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
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