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~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing theory and practice : JMTP"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kim, Kyung Hoon"
~person:"Paul, Justin"
~person:"Prentice, Catherine"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~subject:"Markenführung"
~type_genre:"Article in journal"
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Consumer behaviour
Indien
Konsumentenverhalten
Markenführung
Relationship marketing
35
Beziehungsmarketing
34
Brand management
26
Dienstleistungsqualität
23
Service quality
23
Customer satisfaction
20
Kundenzufriedenheit
20
Cultural identity
16
Kulturelle Identität
16
Brand image
14
Luxury goods
14
Luxusgüter
14
Markenimage
14
Bibliometrics
12
Bibliometrie
12
Globalization
12
Social Web
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Social web
12
Globalisierung
11
Brand
10
Fashion
10
Gambling
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Glücksspiel
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Mode
10
Markenartikel
9
Personality psychology
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Persönlichkeitspsychologie
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Customer integration
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Emotion
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Innovation
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Kundenintegration
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Online retailing
8
Online-Handel
8
Satisfaction
8
Customer engagement
7
Customer value
7
Digitalisierung
7
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75
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1
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95
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1
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Aufsatz in Zeitschrift
96
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1
Conference paper
1
Konferenzbeitrag
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Language
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Author
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Beatty, Sharon E.
Cleveland, Mark
Kim, Kyung Hoon
Paul, Justin
Prentice, Catherine
Roy, Sanjit
Seo, Yuri
Laroche, Michel
32
Septianto, Felix
26
Ko, Eunju
23
Dwivedi, Yogesh Kumar
20
Park, Jungkun
20
Dennis, Charles
18
Dhir, Amandeep
17
Pantano, Eleonora
17
Rana, Nripendra P.
17
Thaichon, Park
17
Chebat, Jean-Charles
16
Diamantopoulos, Adamantios
16
Richard, Marie-Odile
16
Jebarajakirthy, Charles
15
Valette-Florence, Pierre
15
Melewar, T. C.
14
Sharma, Piyush
14
Foroudi, Pantea
13
Gupta, Suraksha
13
Kaur, Puneet
13
Talwar, Shalini
13
Balaji, M. S.
12
Bartikowski, Boris
12
Das, Gopal
12
Japutra, Arnold
12
Klaus, Philipp
12
Lombart, Cindy
12
Otterbring, Tobias
12
Pereira, Vijay
12
Sands, Sean
12
Gustafsson, Anders
11
Kukar-Kinney, Monika
11
Lunardo, Renaud
11
Mortimer, Gary
11
Northey, Gavin
11
Quach, Sara
11
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Asia Pacific business review
British journal of management
Journal of business research : JBR
Journal of marketing theory and practice : JMTP
Journal of retailing and consumer services
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
International marketing review
7
Journal of strategic marketing
7
European management journal
5
International journal of consumer studies
5
Psychology & marketing
5
Asia Pacific journal of marketing and logistics
4
International journal of hospitality management
4
Technological forecasting & social change : an international journal
4
Business strategy and the environment
3
International journal of market research
3
Journal of advertising
3
Journal of consumer behaviour : an international research review
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing theory and practice
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
The journal of consumer marketing
3
European journal of marketing
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Qualitative market research : an international journal
2
The journal of services marketing
2
Asian journal of business ethics : AJBE
1
Electronic commerce research
1
European journal of international management : EJIM
1
European journal of marketing : EJM
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
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ECONIS (ZBW)
96
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96
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1
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
2
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
3
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
4
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
5
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
6
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
7
Unraveling customer repurchase intention in OFDL context : an investigation using a hybrid technique of SEM and fsQCA
Dogra, Nikhil
;
Adil, Mohd
;
Sadiq, Mohd
;
Dash, Ganesh
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253481
Saved in:
8
Watching is valuable : consumer views : content consumption on OTT platforms
Chakraborty, Debarun
;
Siddiqui, Mujahid
;
Siddiqui, Aaliyah
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014235399
Saved in:
9
"Antiglobalscapes" : a cross-national investigation of the nature and precursors of consumers' apprehensions towards globalization
Cleveland, Mark
;
McCutcheon, Georgia
- In:
Journal of business research : JBR
138
(
2022
),
pp. 170-184
Persistent link: https://www.econbiz.de/10013197861
Saved in:
10
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
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