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~isPartOf:"Asia Pacific business review"
~isPartOf:"Cross-cultural buyer behavior"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The journal of consumer marketing"
~language:"eng"
~person:"Beatty, Sharon E."
~person:"Diamantopoulos, Adamantios"
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Relationship marketing"
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Consumer behaviour
Indien
Relationship marketing
Konsumentenverhalten
71
Brand management
32
Markenführung
32
Beziehungsmarketing
24
Brand image
24
Markenimage
24
Luxury goods
20
Luxusgüter
20
Fashion
17
Mode
17
Social Web
15
Social web
15
Bibliometrics
14
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14
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Marketingmanagement
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Digitalisierung
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Personality psychology
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Persönlichkeitspsychologie
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Bekleidungsindustrie
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Clothing industry
6
Corporate reputation
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Customer satisfaction
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Einzelhandel
6
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6
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Beatty, Sharon E.
Diamantopoulos, Adamantios
Kim, Kyung Hoon
Ko, Eunju
Paul, Justin
Roy, Sanjit
Seo, Yuri
Laroche, Michel
28
Cleveland, Mark
16
Valette-Florence, Pierre
16
Bartikowski, Boris
14
Richard, Marie-Odile
14
Balaji, M. S.
11
Dwivedi, Yogesh Kumar
11
Sharma, Piyush
11
Teng, Lefa
11
Kukar-Kinney, Monika
10
Pereira, Vijay
10
Veloutsou, Cleopatra
10
Chebat, Jean-Charles
9
Filieri, Raffaele
9
Merchant, Altaf
9
Septianto, Felix
9
Shukla, Paurav
9
Arslanagic-Kalajdzic, Maja
8
Choi, Jeonghye
8
Geuens, Maggie
8
Gupta, Suraksha
8
Malik, Ashish
8
Mattila, Anna S.
8
Oghazi, Pejvak
8
Wang, Cheng Lu
8
Yang, Zhiyong
8
Babin, Barry J.
7
Behl, Abhishek
7
Cornwell, T. Bettina
7
Donthu, Naveen
7
Guzman, Francisco
7
Liu, Martin J.
7
Lunardo, Renaud
7
McLean, Graeme J.
7
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Asia Pacific business review
Cross-cultural buyer behavior
Journal of business research : JBR
The journal of consumer marketing
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
16
Journal of retailing and consumer services
16
Journal of international marketing
11
International marketing review
8
Asia Pacific journal of marketing and logistics
7
Journal of strategic marketing
7
International journal of advertising : the review of marketing communications
5
International journal of consumer studies
5
Journal of service research : JSR
5
The journal of services marketing
5
European management journal
4
International journal of advertising : the quarterly review of marketing communications
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of marketing theory and practice
4
Technological forecasting & social change : an international journal
4
British journal of management
3
Business strategy and the environment
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of market research
3
Journal of consumer behaviour : an international research review
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Psychology & marketing
3
British journal of management : BJM
2
European journal of marketing
2
European journal of marketing : EJM
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Academy of Marketing Science
2
Qualitative market research : an international journal
2
Services marketing cases in emerging markets : an asian perspective
2
The international journal of bank marketing : IJBM
2
Advances in culture, tourism and hospitality research
1
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ECONIS (ZBW)
82
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82
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1
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
2
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
3
Key account management in B2B marketing : a systematic literature review and research agenda
Sandesh, Sadasivan Pillai
;
Sreejesh, S.
;
Paul, Justin
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013534268
Saved in:
4
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
5
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
6
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
Saved in:
7
Cultural personal values and switching costs perceptions : beyond Hofstede
Blut, Markus
;
Beatty, Sharon E.
;
Northington, William Magnus
- In:
Journal of business research : JBR
150
(
2022
),
pp. 339-353
Persistent link: https://www.econbiz.de/10013365721
Saved in:
8
Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers
Chopdar, Prasanta Kr.
;
Paul, Justin
;
Korfiatis, Nikolaos
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 657-669
Persistent link: https://www.econbiz.de/10013040732
Saved in:
9
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
10
Mass prestige, brand happiness and brand evangelism among consumers
Mansoor, Mahnaz
;
Paul, Justin
- In:
Journal of business research : JBR
144
(
2022
),
pp. 484-496
Persistent link: https://www.econbiz.de/10013185002
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