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~isPartOf:"Asia Pacific business review"
~isPartOf:"European journal of marketing"
~isPartOf:"International journal of bank marketing"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"The journal of consumer marketing"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Dwivedi, Yogesh Kumar"
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Lim, Weng Marc"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Teng, Lefa"
~source:"econis"
~subject:"Bibliometrics"
~subject:"Consumer behaviour"
~subject:"Customer satisfaction"
~subject:"Indien"
~subject:"Internet marketing"
~subject:"Luxury goods"
~subject:"Mode"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Beatty, Sharon E.
Dwivedi, Yogesh Kumar
Kim, Kyung Hoon
Ko, Eunju
Lim, Weng Marc
Paul, Justin
Roy, Sanjit
Seo, Yuri
Teng, Lefa
Laroche, Michel
31
Cleveland, Mark
16
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Valette-Florence, Pierre
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Asia Pacific business review
European journal of marketing
International journal of bank marketing
Journal of business research : JBR
Journal of strategic marketing
The journal of consumer marketing
Journal of retailing and consumer services
30
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
19
Psychology & marketing
15
International journal of Indian culture and business management
14
Technological forecasting & social change : an international journal
13
The marketing review
11
Asia Pacific journal of marketing and logistics
8
Information systems management
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International journal of advertising : the review of marketing communications
8
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5
International journal of advertising : the quarterly review of marketing communications
5
International journal of consumer studies
5
International marketing review
4
Journal of global fashion marketing : JGfM
4
Journal of hospitality marketing & management
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4
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Electronic commerce research
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International business review : the official journal of the European International Business Academy
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International journal of market research
3
Journal of advertising research
3
Journal of consumer behaviour
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Journal of consumer behaviour : an international research review
3
Journal of marketing theory and practice
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of service research : JSR
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing intelligence & planning
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The journal of services marketing
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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European journal of innovation management
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ECONIS (ZBW)
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
3
Partner or servant? : the influence of robot role positioning on consumers' brand evaluations
Teng, Lefa
;
Sun, Chuluo
;
Chen, Yifei
;
Lever, Michael W.
; …
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014556466
Saved in:
4
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
5
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
6
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
7
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
8
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
9
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
10
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
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