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~isPartOf:"Asia Pacific business review"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Behl, Abhishek"
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Liu, Martin J."
~person:"Malik, Ashish"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Viswanathan, Madhu"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
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Consumer behaviour
75
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Beatty, Sharon E.
Behl, Abhishek
Kim, Kyung Hoon
Ko, Eunju
Liu, Martin J.
Malik, Ashish
Paul, Justin
Roy, Sanjit
Seo, Yuri
Viswanathan, Madhu
Rowley, Chris
84
Laroche, Michel
42
Huarng, Kun-Huang
39
Parida, Vinit
36
Pereira, Vijay
35
Oghazi, Pejvak
34
Warner, Malcolm
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Vrontis, Demetris
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Sharma, Piyush
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Woodside, Arch G.
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Foroudi, Pantea
28
Melewar, T. C.
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Wincent, Joakim
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Dwivedi, Yogesh Kumar
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Chebat, Jean-Charles
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Hultman, Magnus
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Johnston, Wesley J.
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Asia Pacific business review
Journal of business research : JBR
Qualitative market research : an international journal
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
22
Journal of retailing and consumer services
20
Technological forecasting & social change : an international journal
17
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of strategic marketing
11
European management journal
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Asia Pacific journal of marketing and logistics
9
International journal of advertising : the review of marketing communications
8
International journal of consumer studies
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Psychology & marketing
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International business review : the official journal of the European International Business Academy
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Journal of marketing management : MM
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Asian business & management
6
International journal of hospitality management
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International journal of manpower
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Journal of macromarketing : examining the interactions among markets, marketing, and society
6
Journal of public policy & marketing
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of service research : JSR
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The journal of product innovation management : an international publication of the Product Development & Management Association
6
The journal of services marketing
6
Business strategy and the environment
5
International journal of advertising : the quarterly review of marketing communications
5
International journal of human resource management
5
Journal of advertising
5
Journal of consumer behaviour
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
The journal of consumer marketing
5
British journal of management
4
European journal of marketing
4
Journal of consumer behaviour : an international research review
4
Journal of consumer marketing
4
Journal of international management
4
Journal of service theory and practice
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ECONIS (ZBW)
159
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11
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11
INNOSERV: generalized scale for perceived service innovation
Monahar, Sridhar
;
Paul, Justin
;
Strong, Carolyn
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014294783
Saved in:
12
Investigating the revised international marketing strategies during COVID-19 based on resources and capabilities of the firms : a mixed method approach
Behl, Abhishek
;
Jayawardena, Nirma Sadamali
;
Nigam, Achint
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014281062
Saved in:
13
Is digital transformation threatened? : a systematic literature review of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
Saved in:
14
Key account management in B2B marketing : a systematic literature review and research agenda
Sandesh, Sadasivan Pillai
;
Sreejesh, S.
;
Paul, Justin
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013534268
Saved in:
15
Managing disruptive technologies for innovative healthcare solutions : the role of high-involvement work systems and technologically-mediated relational coordination
Malik, Ashish
;
Kumar, Satish
;
Basu, Shubhabrata
; …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014288828
Saved in:
16
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
17
"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali
;
Thaichon, Park
;
Quach, Sara
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
Saved in:
18
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
19
Underrated yet successful! : a framework of invisible-disabled underdog entrepreneurs
Bhardwaj, Shikha
;
Mahapatra, Diptiranjan
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434763
Saved in:
20
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
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