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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Business strategy and the environment"
~isPartOf:"European management journal"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of global marketing"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of retailing"
~isPartOf:"Journal of strategic marketing"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Diamantopoulos, Adamantios"
~person:"Laroche, Michel"
~person:"Malik, Ashish"
~person:"Merchant, Altaf"
~person:"Roy, Sanjit"
~person:"Vrontis, Demetris"
~subject:"Consumer behaviour"
~subject:"Digitization"
~subject:"Indien"
~subject:"Internationales Marketing"
~subject:"Service quality"
~subject:"Systematic literature review"
~type:"article"
~type_genre:"Article in journal"
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Consumer behaviour
Digitization
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Internationales Marketing
Service quality
Systematic literature review
Konsumentenverhalten
79
Brand image
29
Markenimage
29
Brand management
27
Markenführung
27
Beziehungsmarketing
20
Relationship marketing
20
International marketing
17
Globalisierung
15
Globalization
15
Bibliometrics
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Marketingmanagement
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106
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4
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Beatty, Sharon E.
Diamantopoulos, Adamantios
Laroche, Michel
Malik, Ashish
Merchant, Altaf
Roy, Sanjit
Vrontis, Demetris
Paul, Justin
37
Septianto, Felix
31
Ko, Eunju
28
Prentice, Catherine
27
Dhir, Amandeep
24
Thaichon, Park
24
Dwivedi, Yogesh Kumar
23
Park, Jungkun
22
Chebat, Jean-Charles
21
Jebarajakirthy, Charles
21
Grewal, Dhruv
20
Manrai, Ajay K.
20
Rana, Nripendra P.
17
Cleveland, Mark
16
Das, Gopal
16
Kaur, Puneet
16
Kukar-Kinney, Monika
16
Sharma, Piyush
16
Balaji, M. S.
15
Gustafsson, Anders
15
Japutra, Arnold
15
Pantano, Eleonora
15
Talwar, Shalini
15
Lim, Weng Marc
14
Pereira, Vijay
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Quach, Sara
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Richard, Marie-Odile
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Roggeveen, Anne L.
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Valette-Florence, Pierre
14
Bartikowski, Boris
13
Loureiro, Sandra Maria Correia
13
Lunardo, Renaud
13
Mattila, Anna S.
13
Oppewal, Harmen
13
Söderlund, Magnus
13
Klaus, Philipp
12
Kumar, Vikas
12
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Asia Pacific journal of marketing and logistics
Business strategy and the environment
European management journal
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
Journal of business research : JBR
Journal of global marketing
Journal of retailing and consumer services
Journal of retailing
Journal of strategic marketing
Journal of international marketing
14
International marketing review
10
British journal of management
5
Journal of marketing theory and practice
5
Technological forecasting & social change : an international journal
5
Global business & economics review
4
Journal for global business advancement : JGBA
4
Journal of promotion management : JPM
4
Journal of transnational management : the official journal of the International Management Development Association
4
The journal of services marketing
4
Journal of international management
3
Journal of service research : JSR
3
The journal of brand management : an international journal
3
The service industries journal
3
British journal of management : BJM
2
European journal of marketing
2
European journal of marketing : EJM
2
International journal of consumer studies
2
International journal of human resource management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of technology marketing : IJTMkt
2
Journal of Asia Business Studies
2
Journal of business ethics : JOBE
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing communications
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing theory and practice : JMTP
2
Journal of the Academy of Marketing Science
2
Management research review
2
Psychology & marketing
2
The journal of consumer marketing
2
The journal of product & brand management
2
Thunderbird international business review
2
AMS review : official publication of the Academy of Marketing Science
1
Asia Pacific business review
1
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ECONIS (ZBW)
106
Showing
1
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10
of
106
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articles prioritized
date (newest first)
date (oldest first)
1
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
Saved in:
2
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
3
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
4
The dark side of group heterogeneity on a brand-based online community
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 303-318
Persistent link: https://www.econbiz.de/10014390287
Saved in:
5
Disentangling sustainability and resiliency factors in buyer-supplier relationships : a state-of-the-art review
Maleki, Hossein
;
Aghazadeh, Hashem
;
Amoozad Mahdiraji, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014304131
Saved in:
6
How customer incivility affects service-sector employees : a systematic literature review and a bibliometric analysis
Chaudhuri, Ranjan
;
Apoorva, Apoorva
;
Vrontis, Demetris
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014304089
Saved in:
7
Self-regulation and goal-directed behavior : a systematic literature review, public policy recommendations, and research agenda
Billore, Soniya
;
Anisimova, Tatiana
;
Vrontis, Demetris
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534216
Saved in:
8
AI and digitalization in relationship management : impact of adopting AI-embedded CRM system
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
150
(
2022
),
pp. 437-450
Persistent link: https://www.econbiz.de/10013365740
Saved in:
9
Circular economy adoption by SMEs in emerging markets : towards a multilevel conceptual framework
Malik, Ashish
;
Sharma, Piyush
;
Sharma, Piyush
;
Vinu, Ajayan
- In:
Journal of business research : JBR
142
(
2022
),
pp. 605-619
Persistent link: https://www.econbiz.de/10013168425
Saved in:
10
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
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