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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"European journal of marketing"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Journal of service research : JSR"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Donthu, Naveen"
~person:"Kim, Kyung Hoon"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Internet marketing"
~subject:"Jugendliche"
~subject:"Kundenzufriedenheit"
~subject:"Systematic literature review"
~type_genre:"Article in journal"
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Consumer behaviour
Dienstleistungsqualität
Internet marketing
Jugendliche
Kundenzufriedenheit
Systematic literature review
Konsumentenverhalten
47
Relationship marketing
26
Beziehungsmarketing
24
Brand management
15
Markenführung
15
Bibliometrics
12
Bibliometrie
12
Brand image
12
Markenimage
12
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11
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Online-Marketing
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Virales Marketing
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Brand
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5
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63
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Beatty, Sharon E.
Donthu, Naveen
Kim, Kyung Hoon
Paul, Justin
Roy, Sanjit
Ko, Eunju
34
Laroche, Michel
32
Chebat, Jean-Charles
18
Septianto, Felix
17
Cleveland, Mark
16
Diamantopoulos, Adamantios
15
Bartikowski, Boris
14
Mattila, Anna S.
13
Richard, Marie-Odile
13
Valette-Florence, Pierre
13
Dwivedi, Yogesh Kumar
12
Shukla, Paurav
12
Teng, Lefa
12
Yoon, Sukki
12
Balaji, M. S.
11
Kukar-Kinney, Monika
11
Thaichon, Park
11
Bigné Alcañiz, J. Enrique
10
Filieri, Raffaele
10
Oghazi, Pejvak
10
Seo, Yuri
10
Sharma, Piyush
10
Yang, Zhiyong
10
Choi, Jeonghye
9
Choi, Yung Kyun
9
Japutra, Arnold
9
Kim, Sang Jin
9
McColl-Kennedy, Janet R.
9
Melewar, T. C.
9
Merchant, Altaf
9
Roy, Rajat
9
Taylor, Charles Raymond
9
Veloutsou, Cleopatra
9
Walsh, Gianfranco
9
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9
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Asia Pacific journal of marketing and logistics
European journal of marketing
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
International journal of advertising : the review of marketing communications
Journal of business research : JBR
Journal of marketing communications
Journal of marketing theory and practice
Journal of service research : JSR
Journal of retailing and consumer services
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Journal of strategic marketing
6
Technological forecasting & social change : an international journal
5
European management journal
4
International journal of consumer studies
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Business strategy and the environment
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of market research
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
The journal of services marketing
3
International journal of hospitality management
2
Journal of consumer behaviour
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing
2
Journal of service research
2
Psychology & marketing
2
The service industries journal
2
Asian journal of business ethics : AJBE
1
British journal of management
1
California management review
1
Electronic commerce research
1
European journal of marketing : EJM
1
European management review : EMR
1
International business review : the official journal of the European International Business Academy
1
International journal of Indian culture and business management
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of services, economics and management
1
International marketing review
1
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ECONIS (ZBW)
63
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
Saved in:
3
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
4
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
5
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
6
Is digital transformation threatened? : a systematic literature review of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
Saved in:
7
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
8
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
9
When injured product users may also stay satisfied : a macro-level analysis
Vaid, Shashank
;
Donthu, Naveen
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014302555
Saved in:
10
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
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