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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"European journal of marketing"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of service research : JSR"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Donthu, Naveen"
~person:"Kim, Kyung Hoon"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Internet marketing"
~subject:"Jugendliche"
~subject:"Systematic literature review"
~type_genre:"Article in journal"
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Consumer behaviour
Dienstleistungsqualität
Internet marketing
Jugendliche
Systematic literature review
Konsumentenverhalten
42
Relationship marketing
24
Beziehungsmarketing
22
Brand management
15
Markenführung
15
Bibliometrics
12
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12
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11
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Beatty, Sharon E.
Donthu, Naveen
Kim, Kyung Hoon
Paul, Justin
Roy, Sanjit
Ko, Eunju
34
Laroche, Michel
31
Septianto, Felix
17
Cleveland, Mark
16
Diamantopoulos, Adamantios
15
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13
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13
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13
Valette-Florence, Pierre
13
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12
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12
Teng, Lefa
12
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12
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11
Kukar-Kinney, Monika
11
Mattila, Anna S.
11
Thaichon, Park
11
Bigné Alcañiz, J. Enrique
10
Filieri, Raffaele
10
Seo, Yuri
10
Choi, Jeonghye
9
Choi, Yung Kyun
9
Japutra, Arnold
9
Oghazi, Pejvak
9
Roy, Rajat
9
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8
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8
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8
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Asia Pacific journal of marketing and logistics
European journal of marketing
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
International journal of advertising : the review of marketing communications
Journal of business research : JBR
Journal of marketing communications
Journal of service research : JSR
Journal of retailing and consumer services
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Journal of strategic marketing
6
Journal of marketing theory and practice
5
Technological forecasting & social change : an international journal
5
European management journal
4
International journal of consumer studies
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Business strategy and the environment
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of market research
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
The journal of services marketing
3
International journal of hospitality management
2
Journal of consumer behaviour
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing
2
Journal of service research
2
Psychology & marketing
2
The service industries journal
2
Asian journal of business ethics : AJBE
1
British journal of management
1
California management review
1
Electronic commerce research
1
European journal of marketing : EJM
1
European management review : EMR
1
International business review : the official journal of the European International Business Academy
1
International journal of Indian culture and business management
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of services, economics and management
1
International marketing review
1
Journal of advertising : official publication of the American Academy of Advertising
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ECONIS (ZBW)
55
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
Saved in:
3
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
4
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
5
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
6
Is digital transformation threatened? : a systematic literature review of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
Saved in:
7
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
8
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
9
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
10
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
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