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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of advertising"
~language:"eng"
~person:"Campbell, Colin L."
~person:"Septianto, Felix"
~subject:"Konsumentenverhalten"
~subject:"Manipulated advertising"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Konsumentenverhalten
Manipulated advertising
Online-Marketing
Advertising
9
Werbung
9
Consumer behaviour
6
Advertising effects
2
Brand management
2
Influencer
2
Luxury goods
2
Luxusgüter
2
Markenführung
2
Social Web
2
Social web
2
Werbewirkung
2
Alcohol consumption
1
Alkoholkonsum
1
Altruism
1
Altruismus
1
Artificial intelligence
1
Charity
1
Choice
1
Cognition
1
Cognitive flexibility
1
Consumers
1
Creativity
1
Cuteness
1
Donation
1
Drink
1
Emotion
1
Emotional branding
1
Emotionale Werbung
1
Ethics
1
Ethik
1
Food presentation
1
Food substitute
1
Foundation
1
Frauen
1
Fundraising
1
Innovation
1
Innovation management
1
Innovationsmanagement
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7
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Article
7
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Article in journal
Aufsatz in Zeitschrift
7
Language
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English
Author
All
Campbell, Colin L.
Septianto, Felix
Liu, Matthew Tingchi
6
Bruwer, Johan
5
Thaichon, Park
5
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Chu, Rongwei
4
Eisend, Martin
4
Ko, Eunju
4
Pornpitakpan, Chanthika
4
Ahn, Jiseon
3
Anisimova, Tatiana
3
Cheah, Isaac
3
Chen, Jiawen
3
Cho, Heetae
3
Fam, Kim Shyan
3
Jebarajakirthy, Charles
3
Kaynak, Erdener
3
Liao, Junyun
3
Olsen, Svein O.
3
Tjiptono, Fandy
3
Abdul, Waheed Kareem
2
Amenuvor, Fortune Edem
2
Arli, Denni
2
Bai, Xuesong
2
Bandyopadhyay, Argho
2
Beuckels, Emma
2
Boateng, Henry
2
Casidy, Riza
2
Cauberghe, Veroline
2
Chao, Chih-Wei
2
Chatterjee, Ravi
2
Chen, Huan
2
Chen, Tser-yieth
2
Choi, Yung Kyun
2
Chow, Clement S. F.
2
Cui, Charles Chi
2
Di Benedetto, C. Anthony
2
Dong, Xuebing
2
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Published in...
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Asia Pacific journal of marketing and logistics
Journal of advertising
Journal of retailing and consumer services
20
Journal of business research : JBR
11
Business horizons
6
Journal of advertising research
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
European journal of marketing
3
Psychology & marketing
3
Australasian marketing journal
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of advertising : the review of marketing communications
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business ethics : JBE
2
Marketing letters : a journal of research in marketing
2
Australian journal of management
1
Business ethics, the environment & responsibility
1
International journal of market research
1
International marketing review
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing
1
Journal of public policy & marketing
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
7
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1
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7
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7
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date (oldest first)
1
Advertising meat alternatives : the interactive effect of regulatory mode and positive emotion on social media engagement
Septianto, Felix
;
Mathmann, Frank
- In:
Journal of advertising
53
(
2024
)
3
,
pp. 416-433
Persistent link: https://www.econbiz.de/10014575293
Saved in:
2
Leveraging social media advertising to foster female consumers' empowerment and engagement : the role of regulatory mode
Septianto, Felix
;
Mathmann, Frank
;
Hollebeek, Linda D.
; …
- In:
Journal of advertising
52
(
2023
)
5
,
pp. 688-705
Persistent link: https://www.econbiz.de/10014422130
Saved in:
3
The interactive effect of insight and cuteness in driving purchase likelihood : a lay belief of creativity
Septianto, Felix
;
Rostiani, Rokhima
;
Paramita, Widya
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1145-1157
Persistent link: https://www.econbiz.de/10013390992
Saved in:
4
Mixed emotional appeal enhances advertising effectiveness of pro-environmental luxury brands : the mediating role of cognitive flexibility
Nallaperuma, Kaushalya
;
Septianto, Felix
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 175-189
Persistent link: https://www.econbiz.de/10012798110
Saved in:
5
Preparing for an era of deepfakes and AI-generated ads : a framework for understanding responses to manipulated advertising
Campbell, Colin L.
;
Plangger, Kirk Anton
;
Sands, Sean
; …
- In:
Journal of advertising
51
(
2022
)
1
,
pp. 22-38
Persistent link: https://www.econbiz.de/10013362240
Saved in:
6
That's so instagrammable! : understanding how environments generate indirect advertising by cueing consumer-generated content
Campbell, Colin L.
;
Sands, Sean
;
Montecchi, Matteo
; …
- In:
Journal of advertising
51
(
2022
)
4
,
pp. 411-429
Persistent link: https://www.econbiz.de/10013362332
Saved in:
7
"Chopin" effect? : an exploratory study on how musical tempo influence consumer choice of drink with different temperatures
Septianto, Felix
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
5
,
pp. 765-779
Persistent link: https://www.econbiz.de/10011616766
Saved in:
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