//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Marketing letters : a journal of research in marketing"
~language:"bul"
~language:"eng"
~language:"nld"
~language:"ron"
~language:"spa"
~subject:"Konsumentenverhalten"
~subject:"Volatility"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Handbuch"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
~type_genre:"Systematic review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 18 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Volatility
Consumer behaviour
680
Brand management
173
Markenführung
173
Brand image
166
Markenimage
166
Beziehungsmarketing
159
Relationship marketing
159
Customer satisfaction
118
Kundenzufriedenheit
118
Advertising effects
93
Werbewirkung
93
Brand
87
Markenartikel
87
China
86
Service quality
85
Dienstleistungsqualität
84
Marketing management
83
Marketingmanagement
83
Internet marketing
65
Online-Marketing
65
Online retailing
62
Online-Handel
62
Social Web
62
Social web
62
USA
60
United States
60
Advertising
59
Emotion
56
Werbung
56
Theorie
55
Theory
55
Market research
49
Marktforschung
49
Viral marketing
48
Virales Marketing
48
E-commerce
47
Confidence
46
Electronic Commerce
46
Vertrauen
45
more ...
less ...
Online availability
All
Undetermined
419
Free
19
Type of publication
All
Article
678
Book / Working Paper
2
Type of publication (narrower categories)
All
Amtsdruckschrift
Article in journal
Bibliografie
Bibliographie enthalten
Conference paper
Handbuch
Konferenzbeitrag
Ratgeber
Systematic review
Aufsatz in Zeitschrift
680
Collection of articles of several authors
3
Sammelwerk
3
Conference proceedings
1
Konferenzschrift
1
more ...
less ...
Language
All
Bulgarian
English
Dutch
Romanian
Spanish
Author
All
Liu, Matthew Tingchi
7
Bruwer, Johan
6
Chu, Rongwei
5
Septianto, Felix
5
Thaichon, Park
5
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Kim, Jungkeun
4
Ko, Eunju
4
Pornpitakpan, Chanthika
4
Ahn, Jiseon
3
Anisimova, Tatiana
3
Barone, Michael J.
3
Batra, Rajeev
3
Blanchard, Simon J.
3
Cheah, Isaac
3
Chen, Jiawen
3
Cho, Heetae
3
Drolet, Aimee
3
Fam, Kim Shyan
3
Jebarajakirthy, Charles
3
Kaynak, Erdener
3
Liao, Junyun
3
Olsen, Svein O.
3
Schmitt, Bernd
3
Tam, Leona
3
Tjiptono, Fandy
3
Yoon, Carolyn
3
Yoon, Song-oh
3
Abdul, Waheed Kareem
2
Ahuvia, Aaron
2
Amenuvor, Fortune Edem
2
Arli, Denni
2
Aspara, Jaakko
2
Bagozzi, Richard P.
2
Bai, Xuesong
2
Bandyopadhyay, Argho
2
Bechara, Antoine
2
Bell, David R.
2
Biswas, Abhijit
2
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Marketing letters : a journal of research in marketing
Journal of retailing and consumer services
1,931
Journal of business research : JBR
1,910
International journal of consumer studies
754
International journal of hospitality management
725
Energy economics
692
Psychology & marketing
653
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
Finance research letters
539
Applied economics
530
Journal of banking & finance
412
International review of financial analysis
408
Management science : journal of the Institute for Operations Research and the Management Sciences
398
Economics letters
395
The journal of product & brand management
392
Economic modelling
387
Applied economics letters
375
International review of economics & finance : IREF
360
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
The journal of futures markets
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Journal of econometrics
337
The North American journal of economics and finance : a journal of financial economics studies
327
Journal of travel and tourism marketing
313
Journal of international consumer marketing
312
Journal of marketing management : MM
307
Journal of retailing
304
Journal of marketing communications
295
Cogent business & management
294
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
291
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Technological forecasting & social change : an international journal
281
Journal of marketing
278
more ...
less ...
Source
All
ECONIS (ZBW)
680
Showing
1
-
10
of
680
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Alexa, it is creeping over me : exploring the impact of privacy concerns on consumer resistance to intelligent voice assistants
Mou, Yupeng
;
Meng, Xiangxue
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 261-292
Persistent link: https://www.econbiz.de/10014486711
Saved in:
2
Brand engagement and community user behaviors in online interest communities : exploring a moderated mediation model
Hao, Ruohong
;
Liang, Xiaobei
;
Hu, Meng
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 512-530
Persistent link: https://www.econbiz.de/10014486755
Saved in:
3
Breaking the mold with effective communication : how social initiatives enhance a brand's social perception and catalyze pro-environmental and purchase intentions
Surira, Mukul Dev
;
Zakkariya K.A
;
Sajid, Muhammed
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 678-696
Persistent link: https://www.econbiz.de/10014486769
Saved in:
4
Consumers' response to CSR statement type in social crowding
Liu, Xiaoping
;
Wang, Shiyu
;
Liang, Yingqian
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 565-580
Persistent link: https://www.econbiz.de/10014486761
Saved in:
5
Eating halal : a serial mediation model for the effect of religiosity on the intention to purchase halal-certified food
Loussaief, Aida
;
Ying-Chao Lin, Julia
;
Dang Huu Phuc
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 167-184
Persistent link: https://www.econbiz.de/10014486675
Saved in:
6
The effect of personal innovativeness on customer journey experience and reuse intention in omni-channel context
Zhang, Xueting
;
Park, Younggeun
;
Park, Jaejin
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 480-495
Persistent link: https://www.econbiz.de/10014486752
Saved in:
7
The effect of self-construal on solo dining intentions : an empirical study of Chinese consumers
Yan, An
;
Ren, Zhanzhi
;
Pei, Feng
;
Zhu, Xiaoxi
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 697-714
Persistent link: https://www.econbiz.de/10014486771
Saved in:
8
Effect of visual crowding in packaging on consumers' buying intention
Xu, Zhifen
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 293-314
Persistent link: https://www.econbiz.de/10014486713
Saved in:
9
Effects of brand spokes-characters with personal and historical nostalgia on brand attitude : evidence from Generation Z consumers in China
Jiang, Huanshu
;
Ge, Jiaoju
;
Yao, Jie
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 185-205
Persistent link: https://www.econbiz.de/10014486676
Saved in:
10
Factors affecting users' impulse purchases in online group buying : online consumer reviews, countdowns and self-control
Sun, Jingjing
;
Li, Tingting
;
Sun, Shouqiang
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 224-240
Persistent link: https://www.econbiz.de/10014486683
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->