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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"The journal of consumer marketing"
~subject:"Konsumentenverhalten"
~subject:"Volatility"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Handbuch"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
~type_genre:"Systematic review"
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Subject
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Konsumentenverhalten
Volatility
Consumer behaviour
675
Brand image
177
Markenimage
177
Brand management
156
Markenführung
156
Beziehungsmarketing
142
Relationship marketing
142
China
108
Customer satisfaction
100
Kundenzufriedenheit
100
Brand
84
Markenartikel
84
USA
84
United States
84
Service quality
75
Dienstleistungsqualität
74
Marketing management
72
Marketingmanagement
72
Social Web
67
Social web
67
Advertising effects
66
Werbewirkung
66
Online retailing
64
Online-Handel
64
Internet marketing
54
Online-Marketing
54
Designation of origin
53
Herkunftsbezeichnung
53
Australia
49
Australien
49
Einzelhandel
46
India
46
Indien
46
Retail trade
46
Emotion
44
Confidence
43
Vertrauen
43
Advertising
42
Werbung
40
more ...
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Online availability
All
Undetermined
379
Free
3
Type of publication
All
Article
672
Book / Working Paper
3
Type of publication (narrower categories)
All
Amtsdruckschrift
Article in journal
Bibliografie
Bibliographie enthalten
Conference paper
Handbuch
Konferenzbeitrag
Ratgeber
Systematic review
Aufsatz in Zeitschrift
675
Collection of articles of several authors
3
Sammelwerk
3
Case study
2
Fallstudie
2
more ...
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Language
All
English
675
Author
All
Bruwer, Johan
6
Liu, Matthew Tingchi
6
Lysonski, Steven
5
Thaichon, Park
5
Chan, Kara
4
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Chu, Rongwei
4
Durvasula, Srinivas
4
Fam, Kim Shyan
4
Ko, Eunju
4
Olsen, Svein O.
4
Pornpitakpan, Chanthika
4
Ahn, Jiseon
3
Anisimova, Tatiana
3
Arli, Denni
3
Cheah, Isaac
3
Chen, Jiawen
3
Cho, Heetae
3
Cui, Geng
3
Guzman, Francisco
3
Han, C. M.
3
Jebarajakirthy, Charles
3
Kaynak, Erdener
3
Liao, Junyun
3
Milne, George R.
3
Poon, Patrick
3
Septianto, Felix
3
Shoham, Aviv
3
Teah, Min
3
Tjiptono, Fandy
3
Zúñiga, Miguel Ángel
3
Abdul, Waheed Kareem
2
Ahmed, Zafar U.
2
Amenuvor, Fortune Edem
2
Astous, Alain d'
2
Bai, Xuesong
2
Bandyopadhyay, Argho
2
Baoku, Li
2
Barber, Nelson
2
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Published in...
All
Asia Pacific journal of marketing and logistics
The journal of consumer marketing
Journal of retailing and consumer services
1,931
Journal of business research : JBR
1,910
International journal of consumer studies
754
International journal of hospitality management
725
Energy economics
692
Psychology & marketing
653
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
Finance research letters
539
Applied economics
530
Journal of banking & finance
412
International review of financial analysis
408
Management science : journal of the Institute for Operations Research and the Management Sciences
398
Economics letters
395
The journal of product & brand management
392
Economic modelling
387
Applied economics letters
375
International review of economics & finance : IREF
360
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
The journal of futures markets
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Journal of econometrics
337
The North American journal of economics and finance : a journal of financial economics studies
327
Journal of travel and tourism marketing
313
Journal of international consumer marketing
312
Journal of marketing management : MM
307
Journal of retailing
304
Journal of marketing communications
295
Cogent business & management
294
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
291
Marketing letters : a journal of research in marketing
289
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Technological forecasting & social change : an international journal
281
Journal of marketing
278
more ...
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Source
All
ECONIS (ZBW)
675
Showing
1
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10
of
675
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date (oldest first)
1
Alexa, it is creeping over me : exploring the impact of privacy concerns on consumer resistance to intelligent voice assistants
Mou, Yupeng
;
Meng, Xiangxue
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 261-292
Persistent link: https://www.econbiz.de/10014486711
Saved in:
2
Brand engagement and community user behaviors in online interest communities : exploring a moderated mediation model
Hao, Ruohong
;
Liang, Xiaobei
;
Hu, Meng
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 512-530
Persistent link: https://www.econbiz.de/10014486755
Saved in:
3
Breaking the mold with effective communication : how social initiatives enhance a brand's social perception and catalyze pro-environmental and purchase intentions
Surira, Mukul Dev
;
Zakkariya K.A
;
Sajid, Muhammed
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 678-696
Persistent link: https://www.econbiz.de/10014486769
Saved in:
4
Consumers' response to CSR statement type in social crowding
Liu, Xiaoping
;
Wang, Shiyu
;
Liang, Yingqian
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 565-580
Persistent link: https://www.econbiz.de/10014486761
Saved in:
5
Eating halal : a serial mediation model for the effect of religiosity on the intention to purchase halal-certified food
Loussaief, Aida
;
Ying-Chao Lin, Julia
;
Dang Huu Phuc
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 167-184
Persistent link: https://www.econbiz.de/10014486675
Saved in:
6
The effect of personal innovativeness on customer journey experience and reuse intention in omni-channel context
Zhang, Xueting
;
Park, Younggeun
;
Park, Jaejin
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 480-495
Persistent link: https://www.econbiz.de/10014486752
Saved in:
7
The effect of self-construal on solo dining intentions : an empirical study of Chinese consumers
Yan, An
;
Ren, Zhanzhi
;
Pei, Feng
;
Zhu, Xiaoxi
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 697-714
Persistent link: https://www.econbiz.de/10014486771
Saved in:
8
Effect of visual crowding in packaging on consumers' buying intention
Xu, Zhifen
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 293-314
Persistent link: https://www.econbiz.de/10014486713
Saved in:
9
Effects of brand spokes-characters with personal and historical nostalgia on brand attitude : evidence from Generation Z consumers in China
Jiang, Huanshu
;
Ge, Jiaoju
;
Yao, Jie
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 185-205
Persistent link: https://www.econbiz.de/10014486676
Saved in:
10
Factors affecting users' impulse purchases in online group buying : online consumer reviews, countdowns and self-control
Sun, Jingjing
;
Li, Tingting
;
Sun, Shouqiang
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 224-240
Persistent link: https://www.econbiz.de/10014486683
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