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~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Fashion"
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Fashion
Consumer behaviour
16
Konsumentenverhalten
16
Mode
16
Bekleidungsindustrie
7
Brand management
7
Clothing industry
7
Markenführung
7
Online retailing
4
Online-Handel
4
Textile distribution
4
Textilhandel
4
Brand image
3
Fashion marketing
3
Luxury goods
3
Luxusgüter
3
Markenimage
3
Augmented reality
2
Clothing
2
Consumer decision-making
2
Einzelhandel
2
Fashion innovativeness
2
Fashion orientation
2
Flow experience
2
Indonesia
2
Indonesien
2
Retail trade
2
Advertising effects
1
Affordable fashion industry
1
Artists
1
Behavioural intentions
1
Bekleidung
1
Beziehungsmarketing
1
Brand
1
Brand collaboration
1
Brand engagement
1
Brand equity
1
COVID-19
1
Canada
1
Change in brand attitude
1
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Article
16
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16
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16
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English
16
Author
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Ko, Eunju
3
Kim, Sang Jin
2
Adisantoso, Julio
1
Alanadoly, Alshaimaa Bahgat
1
Au, Raymond
1
Bai, Yuli
1
Basu, Rituparna
1
Biela, Cosima
1
Casidy, Riza
1
Chen, Zhimin
1
Choi, Tsan-Ming
1
Chokkannan, Pradeepkumar
1
Dhir, Sanjay
1
Do, Boram
1
Fung, Benjamin C. M.
1
Gao, Xiang
1
Hartanto, Bobie
1
Hati, Sri Rahayu Hijrah
1
Head, Milena
1
Ivanov, Alex
1
Kikuchi, Kazuo
1
Ko, Jisu
1
Koksal, Mehmet Haluk
1
Lu, Cheng
1
Machida, Ippei
1
Maulana, Amalia E.
1
Nuryana, Asti Nafia
1
Pang, Wonbae
1
Park, Hyun Hee
1
Park, Yeonseo
1
Pattusamy, Murugan
1
Paul, Justin
1
Rahman, Osmud
1
Sang, Zhencong
1
Saripalli, Bhavani Shankar
1
Sharma, Deepika
1
Sondhi, Neena
1
Song, Kun
1
Su, Jin
1
Suha Fouad Salem
1
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Published in...
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Asia Pacific journal of marketing and logistics
Journal of fashion marketing and management
217
Journal of retailing and consumer services
78
Journal of business research : JBR
67
Journal of global fashion marketing : JGfM
57
International journal of consumer studies
33
International journal of production economics
30
International journal of retail & distribution management
27
Cogent business & management
20
The international review of retail, distribution and consumer research
20
Business history
17
Young consumers : insight and ideas for responsible marketers
15
International journal of business and globalisation : IJBG
14
International journal of retail and distribution management
14
SpringerLink / Bücher
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
The journal of brand management : an international journal
13
Transportation research / E : an international journal
13
International journal of production research
12
The journal of product & brand management
12
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
11
Psychology & marketing
11
Qualitative market research : an international journal
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Springer Series in Fashion Business
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
Springer eBook Collection
9
Analytical modeling research in fashion business
8
Contemporary case studies on fashion production, marketing and operations
8
History of retailing and consumption
8
Journal of economic geography
8
Journal of international consumer marketing
8
Business history review
7
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ECONIS (ZBW)
16
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1
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10
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16
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date (oldest first)
1
Omni micro-reseller's path-to-purchase and MSEs omnichannel readiness in the Indonesian affordable
fashion
industry
Maulana, Amalia E.
;
Adisantoso, Julio
;
Hartanto, Bobie
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
4
,
pp. 874-889
Persistent link: https://www.econbiz.de/10014285906
Saved in:
2
The
fashion
retailer's opportunity : effect of deal-seeking behavior on mobile shopping intention of showroomers
Chokkannan, Pradeepkumar
;
Saripalli, Bhavani Shankar
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
5
,
pp. 1187-1205
Persistent link: https://www.econbiz.de/10014285987
Saved in:
3
Profiling the online premium brand consumers based on their
fashion
orientation
Sondhi, Neena
;
Basu, Rituparna
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 380-397
Persistent link: https://www.econbiz.de/10013553060
Saved in:
4
Fashion
involvement, opinion-seeking and product variety as stimulators for
fashion
e-commerce : an investigated model based on S-O-R model
Alanadoly, Alshaimaa Bahgat
;
Suha Fouad Salem
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2410-2434
Persistent link: https://www.econbiz.de/10013553013
Saved in:
5
Impact of COVID-19 pandemic upon
fashion
consumer behavior : focus on mass and luxury products
Pang, Wonbae
;
Ko, Jisu
;
Kim, Sang Jin
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2149-2164
Persistent link: https://www.econbiz.de/10013552980
Saved in:
6
Mobile shopping decision comfort using augmented reality : the effects of perceived augmentation and haptic imagery
Ivanov, Alex
;
Head, Milena
;
Biela, Cosima
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
8
,
pp. 1917-1934
Persistent link: https://www.econbiz.de/10014430188
Saved in:
7
The perceived value of digital
fashion
product and purchase intention : the mediating role of the flow experience in metaverse platforms
Park, Yeonseo
;
Ko, Eunju
;
Do, Boram
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2645-2665
Persistent link: https://www.econbiz.de/10014430272
Saved in:
8
The impact of culture on millennials' attitudes towards luxury brands : evidence from Tokyo and Shanghai
Lu, Cheng
;
Sang, Zhencong
;
Song, Kun
;
Kikuchi, Kazuo
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2435-2451
Persistent link: https://www.econbiz.de/10013553016
Saved in:
9
Change in brand attitude depending on
fashion
film type : the psychological mechanisms by engagement and consumer fantasy proneness
Park, Hyun Hee
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1101-1122
Persistent link: https://www.econbiz.de/10013390988
Saved in:
10
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of
fashion
brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
Saved in:
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