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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Consumer behaviour
391
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106
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Asia Pacific journal of marketing and logistics
The economist
81,930
Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf
53,107
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39,064
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Showing
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838
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21
An impetus for the research paradigm of corporate citizenship and customer loyalty : imprints from scale construction
Gulati, Twinkle
;
Shankar, Siddharatha
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 581-598
Persistent link: https://www.econbiz.de/10014486763
Saved in:
22
Individual characteristics linking cognitive, affective and conative mechanisms among vegetarian restaurant customers
Ahn, Jiseon
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 374-389
Persistent link: https://www.econbiz.de/10014486747
Saved in:
23
The influence of event-related factors on sport fans' purchase intention : a study of sponsored products during televised sporting events
Rai, Jaskirat Singh
;
Cho, Heetae
;
Yousaf, Anish
;
Itani, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10014486666
Saved in:
24
The influence of psychological contracts on exporter-distributor relationships and export venture performance : the conditional role of institutional distance
Chugh, Richa
;
Lindsay, Valerie J.
;
Ashill, Nicholas J.
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 641-659
Persistent link: https://www.econbiz.de/10014486766
Saved in:
25
Influence of social media influencer authenticity on their followers' perceptions of credibility and their positive word-of-mouth
Wang, Edward Shih-Tse
;
Weng, Yu-Jou
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 356-373
Persistent link: https://www.econbiz.de/10014486746
Saved in:
26
Keeping the ball rolling : using the S-O-R framework to investigate the determinants of football fan loyalty
Rahman, Mohammad M.
;
Rosenberger, Philip J., III.
;
Yun, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 122-147
Persistent link: https://www.econbiz.de/10014486672
Saved in:
27
Luxury brands and corporate social responsibility (CSR) : exploring the differences between traditional and new luxury
Kwon, Jung Eun
;
Kim, Jongdae
;
Kim, Sang-hoon
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014486649
Saved in:
28
Marketing placebo effect on consumption of reduced-sugar labeled products
Huang, Li
;
Song, Xi
;
Liu, Matthew Tingchi
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 148-166
Persistent link: https://www.econbiz.de/10014486673
Saved in:
29
The mediating role of perceived enjoyment and attitude consistency in omni-channel retailing
Gao, Mengjia
;
Huang, Lin
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 599-621
Persistent link: https://www.econbiz.de/10014486764
Saved in:
30
The nudge effect to change the previous users' misbehaviors to stewardship behavior in personal mobility platforms
Bae, Sung Hun
;
Bae, Joonheui
;
Jo, Seonggeun
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 756-772
Persistent link: https://www.econbiz.de/10014486777
Saved in:
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