//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Beiträge des Fachbereichs Wirtschaftswissenschaften der Universität Osnabrück"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Legends in marketing"
~isPartOf:"SAGE library in marketing"
~isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu"
~person:"Wang, Yonggui"
~subject:"Marketing"
~subject:"Marketingtheorie"
~subject:"USA"
~subject:"Werbewirkung"
~type_genre:"Fallstudiensammlung"
~type_genre:"Graue Literatur"
~type_genre:"Reprint"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingpolitik"
Narrow search
Delete all filters
| 16 applied filters
Year of publication
From:
To:
Subject
All
Marketing
Marketingtheorie
USA
Werbewirkung
China
4
Consumer behaviour
3
Konsumentenverhalten
3
Marketing management
3
Marketingmanagement
3
International marketing
2
Internationales Marketing
2
Market research
2
Marktforschung
2
National culture
2
Nationalkultur
2
1977-1998
1
2004-2008
1
2009-2014
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Fallstudiensammlung
Graue Literatur
Reprint
Sammelwerk
Collection of articles of several authors
4
Aufsatzsammlung
3
Language
All
English
4
Author
All
Wang, Yonggui
Sheth, Jagdish N.
15
Kotler, Philip
11
Zaltman, Gerald
7
Chandon, Pierre
4
Soberman, David A.
4
Wind, Yoram
4
Szulce, Halina
3
Andreasen, Alan R.
2
Bradlow, Eric
2
Hutchinson, J. W.
2
Krishnan, Balaji C.
2
Maclaran, Pauline
2
Malhotra, Naresh K.
2
Smith, N. Craig
2
Stephen, Andrew T.
2
Varadarajan, Rajan
2
Young, Scott
2
Achrol, Ravi S.
1
Ambler, Tim
1
Bagozzi, Richard P.
1
Barabba, Vincent P.
1
Barwise, Patrick
1
Bayus, Barry L.
1
Bennett, Roger
1
Blattberg, Robert C.
1
Bloom, Paul N.
1
Citrin, Alka V.
1
Coughlan, Anne T.
1
Coulter, Robin A.
1
Czinkota, Michael R.
1
Davidson, J. H.
1
Day, George S.
1
Deshpandé, Rohit
1
Dorenkamp, Axel
1
Drumwright, Minette E.
1
Duparcq, Patrick J.
1
Fletcher, Winston
1
Freud, Aliza
1
Galak, Jeff
1
more ...
less ...
Published in...
All
Beiträge des Fachbereichs Wirtschaftswissenschaften der Universität Osnabrück
European journal of marketing : EJM
Faculty & research / Insead : working paper series
Legends in marketing
SAGE library in marketing
The journal of brand management : an international journal
Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing in China
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011390389
Saved in:
2
Access to modern marketing
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011444943
Saved in:
3
Rapid growth of marketing in China
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011445017
Saved in:
4
Prosperity of marketing in China
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011445018
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->