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~isPartOf:"Beiträge zum Produkt-Marketing"
~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Methods and tools for effective knowledge life-cycle-management"
~isPartOf:"Product experience"
~subject:"Aesthetics"
~subject:"Product management"
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Leder, Helmut
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Beiträge zum Produkt-Marketing
Gabler Edition Wissenschaft
Methods and tools for effective knowledge life-cycle-management
Product experience
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
9
International journal of product development : IJPD
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of retailing and consumer services
4
Journal of fashion marketing and management
3
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
3
Psychology & marketing
3
Administrative science quarterly : ASQ
2
IW-Analysen : Forschungsberichte aus dem Institut der Deutschen Wirtschaft Köln
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the review of marketing communications
2
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
2
International journal of product lifecycle management : IJPLM
2
International journal of production economics
2
International journal of production research
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer behaviour : an international research review
2
Journal of management inquiry
2
Journal of marketing research
2
Journal of travel and tourism marketing
2
Kreativwirtschaft : Design, Mode, Medien, Games, Kommunikation, kulturelles Erbe
2
Marketing letters : a journal of research in marketing
2
Marketing science
2
NBER reporter online
2
Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
2
Routledge-SCORAI studies in sustainable consumption
2
SpringerLink / Bücher
2
The PDMA handbook of new product development
2
The journal of product & brand management
2
Aestetics and style in strategy
1
Aus Politik und Zeitgeschichte : APuZ
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Boston U. School of Management Research Paper
1
Brand the Future : systematische Markenentwicklung im B2B
1
Bulletin / Cornell University, Cornell Agricultural Experiment Station
1
Bulletin / Reserve Bank of Australia
1
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ECONIS (ZBW)
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1
Product aesthetics
Hekkert, Paul
;
Leder, Helmut
- In:
Product experience
,
(pp. 259-285)
.
2008
Persistent link: https://www.econbiz.de/10014559951
Saved in:
2
Aesthetics in interactive products : correlates and consequences of beauty
Hassenzahl, Marc
- In:
Product experience
,
(pp. 287-302)
.
2008
Persistent link: https://www.econbiz.de/10014559952
Saved in:
3
The automotive development process : a real options analysis
Sörensen, Daniel
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003355449
Saved in:
4
Longlife : zur Umsetzung einer zeitvarianten Produktstrategie
Wöllenstein, Alexandra
-
2004
Persistent link: https://www.econbiz.de/10013432039
Saved in:
5
Der Einfluss der Kultur auf die Produktgestaltung
Vogelsang, Silke
-
1999
Persistent link: https://www.econbiz.de/10001460740
Saved in:
6
Nachfrageorientierte Produktgestaltung auf Investitionsgütermärkten
Schmidt-Gallas, Dirk
-
1998
Persistent link: https://www.econbiz.de/10000676143
Saved in:
7
Analyse und Generierung von Designprägnanzen : Designstile als Determinanten der marketingorientierten Produktgestaltung
Lehnhardt, Jana-Maria
-
1996
Persistent link: https://www.econbiz.de/10008729883
Saved in:
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