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~isPartOf:"Business strategy and the environment"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing theory and practice"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Paul, Justin"
~person:"Yang, Zhiyong"
~subject:"Bewertung"
~subject:"Brand"
~subject:"Consumer behaviour"
~subject:"Emotion"
~subject:"Indien"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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Bewertung
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Konsumentenverhalten
30
Bibliometrics
10
Bibliometrie
10
Brand image
8
Markenimage
8
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6
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6
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5
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Beatty, Sharon E.
Paul, Justin
Yang, Zhiyong
Laroche, Michel
30
Ko, Eunju
27
Cleveland, Mark
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Diamantopoulos, Adamantios
19
Valette-Florence, Pierre
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Chebat, Jean-Charles
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Richard, Marie-Odile
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9
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Business strategy and the environment
International marketing review
Journal of business research : JBR
Journal of marketing theory and practice
Journal of retailing and consumer services
14
International journal of consumer studies
4
Journal of service research : JSR
4
European management journal
3
International journal of market research
3
Journal of the Academy of Marketing Science
3
Technological forecasting & social change : an international journal
3
The journal of services marketing
3
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of strategic marketing
2
Psychology & marketing
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The journal of consumer marketing
2
Asia Pacific business review
1
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Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
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International journal of hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of East-West business
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Journal of economic psychology : research in economic psychology and behavioral economics
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ECONIS (ZBW)
35
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1
Factors affecting green purchase behavior : a systematic literature review
Sharma, Kavita
;
Aswal, Chandni
;
Paul, Justin
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2078-2092
Persistent link: https://www.econbiz.de/10014328869
Saved in:
2
Impact of nation brand experience on nation brand loyalty, and positive WOM in a changing environment : the role of nation brand love
Yadav, Rohit
;
Paul, Justin
;
Mittal, Amit
- In:
International marketing review
40
(
2023
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10014227448
Saved in:
3
Key account management in B2B marketing : a systematic literature review and research agenda
Sandesh, Sadasivan Pillai
;
Sreejesh, S.
;
Paul, Justin
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013534268
Saved in:
4
Organic food consumption and contextual factors : an attitude-behavior-context perspective
Sadiq, Mohd
;
Adil, Mohd
;
Paul, Justin
- In:
Business strategy and the environment
32
(
2023
)
6
,
pp. 3383-3397
Persistent link: https://www.econbiz.de/10014369818
Saved in:
5
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
6
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
7
Consumers' choice behavior : an interactive effect of expected eudaimonic well-being and green altruism
Mansoor, Mahnaz
;
Paul, Justin
- In:
Business strategy and the environment
31
(
2022
)
1
,
pp. 94-109
Persistent link: https://www.econbiz.de/10012815464
Saved in:
8
Cultural personal values and switching costs perceptions : beyond Hofstede
Blut, Markus
;
Beatty, Sharon E.
;
Northington, William Magnus
- In:
Journal of business research : JBR
150
(
2022
),
pp. 339-353
Persistent link: https://www.econbiz.de/10013365721
Saved in:
9
Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers
Chopdar, Prasanta Kr.
;
Paul, Justin
;
Korfiatis, Nikolaos
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 657-669
Persistent link: https://www.econbiz.de/10013040732
Saved in:
10
Mass prestige, brand happiness and brand evangelism among consumers
Mansoor, Mahnaz
;
Paul, Justin
- In:
Journal of business research : JBR
144
(
2022
),
pp. 484-496
Persistent link: https://www.econbiz.de/10013185002
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