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~isPartOf:"Canadian journal of agricultural economics : CJAE"
~isPartOf:"Journal of international marketing"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~subject:"Brand"
~subject:"country of origin"
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Search: subject_exact:"Certificate of origin"
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Brand
country of origin
Designation of origin
33
Herkunftsbezeichnung
33
Consumer behaviour
24
Konsumentenverhalten
24
Brand image
19
Markenimage
19
Brand management
14
Markenführung
14
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Internationales Marketing
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Rules of origin
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Diamantopoulos, Adamantios
5
Balabanis, George
2
Alden, Dana
1
Allman, Helena F.
1
Azzari, Vitor
1
Chen, Jie
1
Chen, Qimei
1
Du, Yunzhou
1
Fenik, Anton P.
1
Fong, Cher Min
1
Gino, Francesca
1
Godefroit-Winkel, Delphine
1
Greenacre, Luke
1
Guissoni, Leandro Angotti
1
Herz, Marc
1
Herz, Marc Florian
1
Hewett, Kelly
1
Hu, Miao
1
Hughes, Mine Üçok
1
Koschate-Fischer, Nicole
1
Krishnan, Vijaykumar
1
Kurt, Didem
1
Lee, Chun-ling
1
Lee, Richard
1
Lockshin, Larry
1
Magnusson, Peter
1
Morgan, Felicia N.
1
Oldenkotte, Katharina
1
Pennemann, Karin
1
Penz, Elfriede
1
Qiao, Jiayu
1
Rodrigues, Jonny Mateus
1
Schill, Marie
1
Scornavacca, Eusebio
1
Sichtmann, Christina
1
Stathopoulou, Anastasia
1
Stöttinger, Barbara
1
Swoboda, Bernhard
1
Westjohn, Stanford A.
1
Zambaldi, Felipe
1
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Canadian journal of agricultural economics : CJAE
Journal of international marketing
Journal of the Academy of Marketing Science
Marketing : ZFP ; journal of research and management
Journal of international consumer marketing
16
Journal of global marketing
15
International marketing review
10
Journal of business research : JBR
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
The journal of brand management : an international journal
8
Asia Pacific journal of marketing and logistics
7
The journal of product & brand management
6
Journal of promotion management : JPM
5
Business history
4
Journal of euromarketing
4
Central European business review : CEBR
3
Revue d'économie régionale & urbaine : RERU
3
The international review of retail, distribution and consumer research
3
The journal of consumer marketing
3
American journal of agricultural economics
2
Australasian marketing journal
2
Corporate reputation review : an international journal
2
Country of origin effect : looking back and moving forward
2
European journal of international management : EJIM
2
Frontiers of business research in China : selected publications from Chinese universities
2
International journal of business and globalisation : IJBG
2
International journal of business innovation and research
2
International journal of consumer studies
2
International journal of export marketing : IJExportM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal for global business advancement : JGBA
2
Journal of Islamic marketing
2
Journal of fashion marketing and management
2
Journal of global fashion marketing : JGfM
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing communications
2
Market : review for marketing theory and practice
2
"Mit Gott" : zum Verhältnis von Vertrauen und Wirtschaftsgeschichte
1
A reader in marketing communications
1
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
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ECONIS (ZBW)
16
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1
Income inequality and consumer preference for private labels versus national brands
Kurt, Didem
;
Gino, Francesca
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 463-479
Persistent link: https://www.econbiz.de/10014251193
Saved in:
2
The coalescence effect : how a combination of foreign and local appeals enhances customer engagement through perceived brand globalness
Hu, Miao
;
Chen, Jie
;
Alden, Dana
;
Chen, Qimei
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 49-68
Persistent link: https://www.econbiz.de/10014233451
Saved in:
3
Brand origin effects during economic declines : evidence from an emerging market
Azzari, Vitor
;
Zambaldi, Felipe
;
Guissoni, Leandro Angotti
- In:
Journal of international marketing
31
(
2023
)
2
,
pp. 25-42
Persistent link: https://www.econbiz.de/10014294037
Saved in:
4
A country-of-origin perspective on climate change actions : evidence from France, Morocco, and the United States
Schill, Marie
;
Godefroit-Winkel, Delphine
;
Hughes, Mine …
- In:
Journal of international marketing
29
(
2021
)
1
,
pp. 23-38
Persistent link: https://www.econbiz.de/10012484448
Saved in:
5
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
6
I use it but will tell you that I don't : consumers' country-of-origin cue usage denial
Herz, Marc
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
25
(
2017
)
2
,
pp. 52-71
Persistent link: https://www.econbiz.de/10011709607
Saved in:
7
Brand image evaluations : the interactive roles of country of manufacture, brand concept, and vertical line extension type
Allman, Helena F.
;
Fenik, Anton P.
;
Hewett, Kelly
; …
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 40-61
Persistent link: https://www.econbiz.de/10011500436
Saved in:
8
A memory-theory perspective of country-image formation
Lee, Richard
;
Lockshin, Larry
;
Greenacre, Luke
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 62-79
Persistent link: https://www.econbiz.de/10011500469
Saved in:
9
Consumer animosity, country of origin, and foreign entry-mode choice : a cross-country investigation
Fong, Cher Min
;
Lee, Chun-ling
;
Du, Yunzhou
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 62-76
Persistent link: https://www.econbiz.de/10010348927
Saved in:
10
The spillover effects of prototype brand transgressions on country image and related brands
Magnusson, Peter
;
Krishnan, Vijaykumar
;
Westjohn, …
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 21-38
Persistent link: https://www.econbiz.de/10010348972
Saved in:
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