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~isPartOf:"Competitiveness review : CR"
~isPartOf:"EuroMed journal of business"
~isPartOf:"International journal of organizational analysis"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~person:"Arslanagic-Kalajdzic, Maja"
~person:"Balaji, M. S."
~person:"Geuens, Maggie"
~person:"Ko, Eunju"
~person:"Seo, Yuri"
~person:"Teng, Lefa"
~subject:"Consumer behaviour"
~subject:"Internationales Marketing"
~subject:"Internet marketing"
~subject:"Strategic management"
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Consumer behaviour
Internationales Marketing
Internet marketing
Strategic management
Konsumentenverhalten
64
Brand management
25
Markenführung
25
Luxury goods
21
Luxusgüter
21
Beziehungsmarketing
18
Relationship marketing
18
Brand image
17
Markenimage
17
Brand
14
Markenartikel
14
Fashion
12
Mode
12
Online-Marketing
12
Marketing management
11
Marketingmanagement
11
Social Web
10
Social web
10
Advertising effects
9
Werbewirkung
9
International marketing
8
Customer satisfaction
6
Dienstleistungsqualität
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Kundenzufriedenheit
6
Online retailing
6
Online-Handel
6
Service quality
6
Viral marketing
6
Virales Marketing
6
Cultural identity
5
Customer value
5
Einzelhandel
5
Globalisierung
5
Globalization
5
Kulturelle Identität
5
Kundenwert
5
Luxury
5
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Undetermined
46
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Article
64
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2
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Article in journal
66
Aufsatz in Zeitschrift
66
Collection of articles of several authors
2
Sammelwerk
2
Conference paper
1
Konferenzbeitrag
1
Language
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English
Author
All
Arslanagic-Kalajdzic, Maja
Balaji, M. S.
Geuens, Maggie
Ko, Eunju
Seo, Yuri
Teng, Lefa
Laroche, Michel
33
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Richard, Marie-Odile
13
Valette-Florence, Pierre
13
Bartikowski, Boris
12
Melewar, T. C.
12
Dwivedi, Yogesh Kumar
11
Vrontis, Demetris
11
Chebat, Jean-Charles
10
Gupta, Suraksha
10
Kukar-Kinney, Monika
10
Beatty, Sharon E.
9
Bigné Alcañiz, J. Enrique
9
Brenes, Esteban R.
9
Filieri, Raffaele
9
Schlegelmilch, Bodo B.
9
Septianto, Felix
9
Sharma, Piyush
9
Veloutsou, Cleopatra
9
Choi, Jeonghye
8
Donthu, Naveen
8
Foroudi, Pantea
8
Kim, Kyung Hoon
8
Mattila, Anna S.
8
Merchant, Altaf
8
Shukla, Paurav
8
Wagner, Udo
8
Yang, Zhiyong
8
Balabanis, George
7
Behl, Abhishek
7
Krishen, Anjala S.
7
Lindgreen, Adam
7
Liu, Martin J.
7
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Competitiveness review : CR
EuroMed journal of business
International journal of organizational analysis
Journal of business ethics : JOBE
Journal of business research : JBR
Qualitative market research : an international journal
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of advertising : the review of marketing communications
6
Asia Pacific journal of marketing and logistics
5
International journal of advertising : the quarterly review of marketing communications
5
Psychology & marketing
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International marketing review
3
Journal of consumer behaviour : an international research review
3
Journal of retailing and consumer services
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
European journal of marketing : EJM
2
European management journal
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of hospitality management
2
Journal of strategic marketing
2
The journal of consumer marketing
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Advances in culture, tourism and hospitality research
1
Cross-cultural and critical perspectives on brands
1
Cross-cultural buyer behavior
1
Emerald insight
1
European journal of marketing
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of consumer studies
1
Journal of advertising
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of business and psychology
1
Journal of business ethics : JBE
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of international marketing
1
Journal of internet commerce
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research : JMR
1
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Source
All
ECONIS (ZBW)
66
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66
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1
Causal complexity of sustainable consumption : unveiling the equifinal causes of purchase intentions of plant-based meat alternatives
Bhattacharyya, Jishnu
;
Balaji, M. S.
;
Jiang, Yangyang
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534237
Saved in:
2
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
3
How online grocery shopping drives private label food purchases
Verstraeten, Julie
;
Heeremans, Eva
;
Geuens, Maggie
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383069
Saved in:
4
Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands
Kobuszewski Volles, Barbara
;
Van Kerckhove, Anneleen
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304087
Saved in:
5
Effectiveness of product recommendation framing on online retail platforms
Zhang, Junhui
;
Balaji, M. S.
;
Luo, Jun
;
Jha, Subhash
- In:
Journal of business research : JBR
153
(
2022
),
pp. 185-197
Persistent link: https://www.econbiz.de/10013534007
Saved in:
6
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
7
Sharing luxury possessions in the age of digital experience economy : consumption type and psychological entitlement
Kemper, Joya A.
;
Bai, Xue
;
Zhao, Fang
;
Chiew, Tung Moi
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 875-885
Persistent link: https://www.econbiz.de/10013169465
Saved in:
8
"We go together" : understanding social cause-related purchase intentions of young adults
Arslanagic-Kalajdzic, Maja
;
Kadic-Maglajlic, Selma
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 130-142
Persistent link: https://www.econbiz.de/10013040656
Saved in:
9
Consumer experiences of virtual reality : insights from VR luxury brand fashion shows
Jung, Jaesuk
;
Yu, Jihye
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
130
(
2021
),
pp. 517-524
Persistent link: https://www.econbiz.de/10012544867
Saved in:
10
The effects of uppercase vs. lowercase letters on consumers' perceptions and brand attitudes
Teng, Lefa
;
Xie, Chenxin
;
Liu, Tianjiao
;
Wang, Fan
; …
- In:
Journal of business research : JBR
136
(
2021
),
pp. 164-175
Persistent link: https://www.econbiz.de/10012663287
Saved in:
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