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~isPartOf:"Consumer behavior analysis : (a) rational approach to consumer choice"
~isPartOf:"Journal of African business"
~subject:"Ladengeschäft"
~subject:"SME"
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Consumer behavior analysis : (a) rational approach to consumer choice
Journal of African business
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Marketing for survival : the survivalist promotional mix of informal clothing manufacturing micro-enterprises
Strydom, Mariette
;
Kempen, Elizabeth Louise
;
Tselepis, …
- In:
Journal of African business
24
(
2023
)
1
,
pp. 19-37
Persistent link: https://www.econbiz.de/10013547797
Saved in:
2
The effects of a point-of-purchase display on relative sales : an in-store experimental evaluation
Valdimar Sigurdsson
;
Engilbertsson, Halldor
;
Foxall, …
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 173-184)
.
2013
Persistent link: https://www.econbiz.de/10009740373
Saved in:
3
A promoting procedure for increasing sales in a small pet store
Milligan, Jacqueline
;
Hantula, Donald A.
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 89-96)
.
2013
Persistent link: https://www.econbiz.de/10009740425
Saved in:
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