A promoting procedure for increasing sales in a small pet store
Jacqueline Milligan; Donald A. Hantula
| Year of publication: |
2013
|
|---|---|
| Authors: | Milligan, Jacqueline ; Hantula, Donald A. |
| Published in: |
Consumer behavior analysis : (a) rational approach to consumer choice. - London [u.a.] : Routledge, ISBN 0-415-51920-9. - 2013, p. 89-96
|
| Subject: | Verkaufsförderung | Sales promotion | KMU | SME | Haustiere | Pets | Einzelhandel | Retail trade | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009740425