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~isPartOf:"Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung"
~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"The journal of business & industrial marketing"
~isPartOf:"The journal of services marketing"
~subject:"Betriebliche Wertschöpfung"
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Search: subject:"Kundenwert"
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Betriebliche Wertschöpfung
Kundenwert
70
Customer value
64
Beziehungsmarketing
41
Relationship marketing
41
Value creation
25
Customer integration
14
Kundenintegration
14
B-to-B-Marketing
13
Business-to-business marketing
13
Lieferantenmanagement
13
Supplier relationship management
13
Consumer behaviour
12
Konsumentenverhalten
12
Theorie
11
Theory
11
Customer satisfaction
9
Deutschland
9
Germany
9
Kundenzufriedenheit
9
Value co-creation
9
Kundenmanagement
8
Customer service
6
Dienstleistungsqualität
6
Dienstleistungssektor
6
Kundenservice
6
Marketing management
6
Marketingmanagement
6
Service industry
6
Service quality
6
Controlling
5
Management control
5
Dienstleistung
4
Messung
4
Salespeople
4
Service-Dominant Logic
4
Service-dominant logic
4
Services
4
Shareholder Value
4
Shareholder value
4
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2
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2
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English
25
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Abney, Alexandra K.
1
Alejandro, Thomas Brashear
1
Arslan, Ahmad
1
Arteaga-Moreno, Francisco
1
Bhatti, Waheed Akbar
1
Bordian, Mariia
1
Bucic, Tania
1
Burton, Jamie
1
Cabanelas, Pablo
1
Castellano, Sylvaine
1
Chwialkowska, Agnieszka
1
Cronin, J. J.
1
Del Chiappa, Giacomo
1
Dixit, Ashutosh
1
Feng, Shanfei
1
Gallarza, Martina G.
1
Gil Saura, Irene
1
Gil-Saura, Irena
1
Glowik, Mario
1
Goyal, Praveen
1
Grace, Debra
1
Guo, Lin
1
Gupta, Samir
1
Hadjielias, Elias
1
Hau Nguyen Le
1
Hendricks, Jennifer
1
Holmes, Dawn
1
Jebarajakirthy, Charles
1
Khelladi, Insaf
1
Komulainen, Hanna
1
Lampón, Jesús F.
1
Le Nguyen Hau
1
Liao, Ying
1
Lo Iacono, Joseph
1
Locander, William B.
1
Luu, Ngoc
1
Mahdiloo, Mahdi
1
Mai, Enping
1
Mejri, Chiraz Aouina
1
Ngo, Liem Viet
1
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
Gabler Edition Wissenschaft
The journal of business & industrial marketing
The journal of services marketing
Industrial marketing management : the international journal for industrial and high-tech firms
46
Journal of business research : JBR
29
Journal of retailing and consumer services
13
The service industries journal
13
Marketing theory
12
Journal of service management
11
Journal of creating value
9
International journal of contemporary hospitality management
8
International journal of hospitality management
8
Tourism management : research, policies, practice
8
Journal of strategic marketing
7
Technological forecasting & social change : an international journal
7
Journal of service theory and practice : JSTP
6
Journal of the Academy of Marketing Science
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Business horizons
5
International journal of services and operations management
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of revenue and pricing management
5
Journal of service research
5
Journal of service research : JSR
5
Service business
5
Cogent business & management
4
European Sport management quarterly : ESMQ
4
Journal of business-to-business marketing
4
Management decision : MD
4
Marketing : ZFP ; journal of research and management
4
The international review of retail, distribution and consumer research
4
AMS review : official publication of the Academy of Marketing Science
3
Australasian marketing journal
3
European journal of marketing : EJM
3
European management journal
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Innovation in pricing : contemporary theories and best practices
3
Journal of hospitality and tourism insights
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing management : MM
3
British journal of management : BJM
2
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ECONIS (ZBW)
25
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1
The outcomes of B2B data-driven customer focused value creation
Holmes, Dawn
;
Zolkiewski, Judith
;
Burton, Jamie
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1295-1315
Persistent link: https://www.econbiz.de/10014276776
Saved in:
2
Exploring service employees' involvement in value co-creation : dimensions, antecedents and consequences
Xu, Hangjun
;
Tang, Chuanyi
;
Guo, Lin
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 650-670
Persistent link: https://www.econbiz.de/10014276940
Saved in:
3
Co-creating value and well-being experiences in physiotherapy services
Chwialkowska, Agnieszka
;
Bhatti, Waheed Akbar
;
Arslan, Ahmad
- In:
The journal of services marketing
37
(
2023
)
1
,
pp. 12-24
Persistent link: https://www.econbiz.de/10013542886
Saved in:
4
The impact of value co-creation in sustainable services : understanding generational differences
Bordian, Mariia
;
Gil Saura, Irene
;
Šerić, Maja
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 155-167
Persistent link: https://www.econbiz.de/10013542917
Saved in:
5
The effect of equity on value co-creation in business relationships
Gupta, Samir
;
Zhou, Jing
;
Feng, Shanfei
;
Nyadzayo, …
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Saved in:
6
Value co-creation : a review of literature and future research agenda
Saha, Victor
;
Goyal, Praveen
;
Jebarajakirthy, Charles
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 612-628
Persistent link: https://www.econbiz.de/10013165207
Saved in:
7
Value creation and destruction in the marketisation of human services
Randle, Melanie
;
Zainuddin, Nadia
- In:
The journal of services marketing
36
(
2022
)
3
,
pp. 326-339
Persistent link: https://www.econbiz.de/10013407501
Saved in:
8
Value co-creation in services for animal companions
Hendricks, Jennifer
;
Schmitz, Gertrud
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 831-845
Persistent link: https://www.econbiz.de/10013407607
Saved in:
9
Customer service co-creation literacy for better service value : evidence from the health-care sector
Tram-Anh Ngoc Pham
;
Hau Nguyen Le
;
Nguyen, Dung Tien
; …
- In:
The journal of services marketing
36
(
2022
)
7
,
pp. 940-951
Persistent link: https://www.econbiz.de/10013407621
Saved in:
10
The interplay of word-of-mouth and customer value on B2B sales performance in a digital platform : an expectancy value theory perspective
Mai, Enping
;
Liao, Ying
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1389-1401
Persistent link: https://www.econbiz.de/10013400108
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