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~isPartOf:"Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung"
~isPartOf:"IZA Discussion Papers"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"WPg : Kompetenz schafft Vertrauen"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Big Data"
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Beziehungsmarketing
Big Data
77
Big data
40
Data Mining
28
Data mining
27
Digitalisierung
21
Künstliche Intelligenz
19
Abschlussprüfung
13
Datenanalyse
11
big data
11
Big data analytics
9
Lieferantenmanagement
9
Supplier relationship management
9
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8
Business-to-business marketing
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Internet der Dinge
6
Social Web
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Social web
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Artificial intelligence
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Deutschland
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Germany
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Industrie 4.0
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Relationship marketing
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Unternehmenserfolg
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Analytics
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Business Intelligence
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Machine Learning
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B2B analytics
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COVID-19
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Cognitive computing
3
Data Analytics
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Data analytics
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E-commerce
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Electronic Commerce
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IDW EPS 861
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Boldosova, Valeriia
1
Cui, Annie Peng
1
Hallikainen, Heli
1
Han, Shenghao
1
Kar, Arpan Kumar
1
Kumar, Prashant
1
Kushwaha, Amit Kumar
1
Laukkanen, Tommi
1
Savimäki, Emma
1
Wang, Xinchun
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Xiao, Yazhen
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Zhang, Chubing
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
IZA Discussion Papers
Industrial marketing management : the international journal for industrial and high-tech firms
WPg : Kompetenz schafft Vertrauen
Journal of business research : JBR
5
International journal of electronic customer relationship management : IJECRM
3
Premier reference source
3
SpringerLink / Bücher
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Electronic commerce research
2
Innovatives Markenmanagement
2
International journal of bank marketing
2
International journal of contemporary hospitality management
2
Journal of service research : JSR
2
Technological forecasting & social change : an international journal
2
The journal of services marketing
2
AI-driven marketing research and data analytics
1
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Advances in hospitality, tourism, and the services industry (AHTSI) book series
1
Asian journal of business and accounting : AJBA
1
Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications
1
Business and management issues in the global and digital era : Indonesian perspectives
1
Business horizons
1
Business process management journal
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Cogent business & management
1
Computational economics
1
Critical perspectives on accounting : an international journal for social and organizational accountability
1
Data-driven business intelligence systems for socio-technical organizations
1
Emerging issues in economics of development, business and finance
1
Essentials
1
EuroMed journal of business
1
European journal of marketing : EJM
1
European management journal
1
Financial markets, institutions and risks : FMIR
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International Journal of Financial Studies : open access journal
1
International journal of business excellence
1
International journal of business intelligence research : IJBIR ; an official publication of the Information Resources Management Association
1
International journal of business performance management
1
International journal of electronic commerce : IJEC
1
International journal of information technology and management : IJITM
1
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
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ECONIS (ZBW)
5
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1
What impacts customer experience for B2B enterprises on using AI-enabled chatbots? : insights from Big data analytics
Kushwaha, Amit Kumar
;
Kumar, Prashant
;
Kar, Arpan Kumar
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 207-221
Persistent link: https://www.econbiz.de/10013206362
Saved in:
2
Linking big data analytical intelligence to customer relationship management performance
Zhang, Chubing
;
Wang, Xinchun
;
Cui, Annie Peng
;
Han, …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 483-494
Persistent link: https://www.econbiz.de/10012422312
Saved in:
3
Fostering B2B sales with customer big data analytics
Hallikainen, Heli
;
Savimäki, Emma
;
Laukkanen, Tommi
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 90-98
Persistent link: https://www.econbiz.de/10012212211
Saved in:
4
Customer involvement in big data analytics and its impact on B2B innovation
Zhang, Haisu
;
Xiao, Yazhen
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 99-108
Persistent link: https://www.econbiz.de/10012212212
Saved in:
5
Telling stories that sell : the role of storytelling and big data analytics in smart service sales
Boldosova, Valeriia
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 122-134
Persistent link: https://www.econbiz.de/10012212429
Saved in:
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