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~isPartOf:"Customer engagement : contemporary issues and challenges"
~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of international consumer marketing"
~person:"Conduit, Jodie"
~person:"Madadi, Rozbeh"
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Customer engagement : contemporary issues and challenges
Journal of fashion marketing and management
Journal of international consumer marketing
Journal of service theory and practice : JSTP
1
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ECONIS (ZBW)
2
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The impact of Hspanic-targeted advertising on consumers'brand love in services
Madadi, Rozbeh
;
Torres, Ivonne M.
;
Fazli-Salehi, Reza
; …
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10012483607
Saved in:
2
Social media engagement : a construct of positively and negatively valenced engagement behaviours
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 102-123)
.
2016
Persistent link: https://www.econbiz.de/10011430600
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