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~isPartOf:"Discussion paper / Centre for Economic Policy Research"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Marketing management"
~subject:"Strategic management"
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Marketing management
Strategic management
Lieferantenmanagement
881
Supplier relationship management
881
Theory
607
Theorie
606
Business-to-business marketing
518
B-to-B-Marketing
516
Beziehungsmarketing
411
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411
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356
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312
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312
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276
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Di Benedetto, C. Anthony
9
Lindgreen, Adam
9
Möller, K. E. Kristian
8
Terho, Harri
7
Morgan, Robert
6
Eggert, Andreas
5
Henneberg, Stephan
5
Kindström, Daniel
5
O'Cass, Aron
5
Parvinen, Petri
5
Ulaga, Wolfgang
5
Agnihotri, Raj
4
Gudergan, Siegfried
4
Matthyssens, Paul
4
Naudé, Peter
4
Purchase, Sharon
4
Sarin, Shikhar
4
Schepis, Daniel
4
Yan, Ruiliang
4
Acharya, Viral V.
3
Akter, Shahriar
3
Beverland, Michael B.
3
Blankson, Charles
3
Cao, Guangming
3
Cartwright, Severina
3
Gabrielsson, Mika
3
Haas, Alexander
3
Harrison, Debbie
3
Hughes, Paul
3
Jaakkola, Elina
3
Jalkala, Anne
3
Kock, Sören
3
Laukkanen, Tommi
3
Le Roy, Frédéric
3
Lie, Po-Chien
3
Mero, Joel
3
Mu, Jifeng
3
Ngo, Liem Viet
3
Paswan, Audhesh
3
Pei, Zhi
3
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Centre for Economic Policy Research
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Discussion paper / Centre for Economic Policy Research
Industrial marketing management : the international journal for industrial and high-tech firms
SpringerLink / Bücher
634
Journal of business research : JBR
576
Springer eBook Collection
275
Strategic management journal
261
Journal of strategic marketing
212
Harvard business review : HBR
188
Long range planning : LRP ; international journal of strategic management
185
Technological forecasting & social change : an international journal
184
Harvard-Business-Manager : das Wissen der Besten
172
Gabler Edition Wissenschaft
164
Journal of business strategy
150
Europäische Hochschulschriften / 5
147
Business horizons
142
European journal of marketing : EJM
138
Management decision : MD
135
The journal of business & industrial marketing
134
Business strategy and the environment
132
Journal of marketing management : MM
127
Journal of the Academy of Marketing Science
123
Journal of strategy and management
122
Strategy & leadership : a publication of Strategic Leadership Forum
118
Journal of business ethics : JOBE
117
Lehrbuch
111
Journal of marketing communications
107
Management science : journal of the Institute for Operations Research and the Management Sciences
104
Journal of marketing
102
Premier reference source
102
Technology analysis & strategic management
100
California management review
93
European management journal
93
International business review : the official journal of the European International Business Academy
93
International journal of production economics
90
Marketing intelligence & planning
88
Springer eBook Collection / Business and Economics
88
Faculty & research / Insead : working paper series
87
Management research review
87
Journal of retailing and consumer services
86
IEEE transactions on engineering management : EM
79
Journal of world business : JWB
77
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ECONIS (ZBW)
397
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10
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397
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1
Incorporating direct customers' customer needs in a multi-dimensional B2B market segmentation approach
Tang, Yihui
;
Mantrala, Murali K.
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 252-263
Persistent link: https://www.econbiz.de/10014555812
Saved in:
2
The influence of marketing exploitation and exploration on business-to-business small and medium-sized enterprises' pioneering orientation
Liu, Gordon
;
Chen, Yantai
;
Ko, Wai Wai
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 131-147
Persistent link: https://www.econbiz.de/10014530207
Saved in:
3
B2B green marketing strategies for European firms : implications for people, planet and profit
Tzanidis, Theofilos
;
Magni, Domitilla
;
Scuotto, Veronika
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 481-492
Persistent link: https://www.econbiz.de/10014531637
Saved in:
4
The impact of dynamic capabilities in disrupted supply chains : the role of turbulence and dependence
Kalubanga, Matthew
;
Gudergan, Siegfried
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 154-169
Persistent link: https://www.econbiz.de/10013255694
Saved in:
5
Building a commercialization capability : a dynamic capability view
Munoz-Penas, Juan
;
Clarke, Ann Højbjerg
;
Rostgaard …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 344-355
Persistent link: https://www.econbiz.de/10014531345
Saved in:
6
Only senior managers lead business model innovation, or do they? : levels of
management
and dynamic capability deployment
Funke, Andrea (Wischmeyer)
;
Wilden, Ralf
;
Gudergan, …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 181-195
Persistent link: https://www.econbiz.de/10014433445
Saved in:
7
Developing customer analytics capability in firms of different ages : examining the complementarity of outside-in and inside-out resources
Mehrabi, Hamed
;
Chen, Yongjian Ken
;
Keramati, Abbas
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 108-121
Persistent link: https://www.econbiz.de/10014555719
Saved in:
8
Unleashing the power of artificial intelligence for climate action in industrial markets
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hani, Umme
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 92-113
Persistent link: https://www.econbiz.de/10014531654
Saved in:
9
The influence of managerial perceptions on adopting environmental strategies in B2B : an exploratory study from emerging countries
Al-Kwifi, Osama Sam
;
Abu Farha, Allam K.
;
Obeidat, Shatha
; …
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 550-563
Persistent link: https://www.econbiz.de/10014455372
Saved in:
10
Boosting app-based mobile financial services engagement in B2B subsistence marketplaces : the roles of marketing strategy and app design
Ferdous, Ahmed Shahriar
;
Akareem, Husain Salilul
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 147-161
Persistent link: https://www.econbiz.de/10014555726
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