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~isPartOf:"E-marketing in developed and developing countries : emerging practices"
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E-marketing in developed and developing countries : emerging practices
Leitfaden Online-Marketing ; [Bd. 1]
31
Handbook of research on effective advertising strategies in the social media age
21
Social Branding : Strategien - Praxisbeispiele - Perspektiven
21
E-marketing ; Vol. 1
17
Handbook of research on integrating social media into strategic marketing
17
Internet advertising : theory and research
16
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
15
E-marketing ; Vol. 2
13
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
13
Online Targeting und Controlling : Grundlagen - Anwendungsfelder - Praxisbeispiele
13
Pervasive advertising
13
The SAGE handbook of digital marketing
12
Cases on strategic social media utilization in the nonprofit sector
11
E-marketing ; Vol. 3
11
Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
10
Advanced digital marketing strategies in a data-driven era
9
Customer engagement : contemporary issues and challenges
9
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
9
Marketing in the cyber era : strategies and emerging trends
9
Online-Marketing : Grundlagen - Planung - Durchführung - Messung
9
Contemporary research in e-branding
8
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
8
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
8
Developing digital marketing : relationship perspectives
7
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
7
Digital advertising : theory and research
7
Interdisciplinary management research XVI ; 1
7
Online reputation management in destination and hospitality : what we know, what we need to know
7
Strategic corporate communication in the digital age
7
The Routledge companion to advertising and promotional culture
7
The SAGE handbook of social media marketing
7
Advertising, promotion, and new media
6
Blockchain technology and applications for digital marketing
6
Computer-mediated marketing strategies : social media and online brand communities
6
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
6
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
6
Handbook of research on mobile marketing management
6
New Developments in Online Marketing
6
Word of mouth and social media
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ECONIS (ZBW)
8
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1
The impact of Internet adoption on the international marketing of the Jordanian banking sector : some emerging practices
Hasan, Said al-
;
Thomas, Brynchan
;
Mansour, Ayman
- In:
E-marketing in developed and developing countries : …
,
(pp. 275-290)
.
2013
Persistent link: https://www.econbiz.de/10009775743
Saved in:
2
E-marketing as an antecedent to online fraud
Sofo, Michelle
;
Sofo, Francesco
- In:
E-marketing in developed and developing countries : …
,
(pp. 194-213)
.
2013
Persistent link: https://www.econbiz.de/10009775763
Saved in:
3
Is social media marketing really working? : its impact on the relationship among market orientation, entrepreneurial orientation, and business performance
Uribe Saavedra, Felipe
;
Rialp Criado, Josep
;
Llonch …
- In:
E-marketing in developed and developing countries : …
,
(pp. 174-193)
.
2013
Persistent link: https://www.econbiz.de/10009775764
Saved in:
4
Ethics and e-marketing
Codling, Jim
- In:
E-marketing in developed and developing countries : …
,
(pp. 160-172)
.
2013
Persistent link: https://www.econbiz.de/10009775767
Saved in:
5
Social media marketing : prospects for marketing theory and practice on the social Web
Mahrous, Abeer A.
- In:
E-marketing in developed and developing countries : …
,
(pp. 56-68)
.
2013
Persistent link: https://www.econbiz.de/10009775780
Saved in:
6
New marketing applications for the Internet
Enaba, Hala Mohamed Labib
;
Hegazy, Nermeen Atef Ahmed
- In:
E-marketing in developed and developing countries : …
,
(pp. 39-55)
.
2013
Persistent link: https://www.econbiz.de/10009775782
Saved in:
7
Competitive advantage in market space : implications of relationship marketing
Shams, S. M. Riad
- In:
E-marketing in developed and developing countries : …
,
(pp. 19-38)
.
2013
Persistent link: https://www.econbiz.de/10009775783
Saved in:
8
Challenges and opportunities of consumer empowerment in online reputation management
Vollero, Agostino
;
Siano, Alfonso
- In:
E-marketing in developed and developing countries : …
,
(pp. 1-18)
.
2013
Persistent link: https://www.econbiz.de/10009775785
Saved in:
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