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~isPartOf:"Economics letters"
~isPartOf:"Journal of business research : JBR"
~subject:"Monetary policy"
~subject:"Politische Kommunikation"
~subject:"Social Web"
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1
Communicating crowdfunding campaigns : how message strategy, vivid media use and product type influence campaign success
Tafesse, Wondwesen
- In:
Journal of business research : JBR
127
(
2021
),
pp. 252-263
Persistent link: https://www.econbiz.de/10012494374
Saved in:
2
Linguistic elements of conversational human voice in online brand communication : manipulations and perceptions
Liebrecht, Christine
;
Tsaousi, Christina
;
Hooijdonk, …
- In:
Journal of business research : JBR
132
(
2021
),
pp. 124-135
Persistent link: https://www.econbiz.de/10012581572
Saved in:
3
The paradox of using public social media for work : the influence of after-hours work communication on employee outcomes
Yue, Cen April
- In:
Journal of business research : JBR
149
(
2022
),
pp. 748-759
Persistent link: https://www.econbiz.de/10013325682
Saved in:
4
Understanding online event experience : the importance of communication, engagement and interaction
Kharouf, Husni
;
Biscaia, Rui
;
Garcia-Perez, Alexeis
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 735-746
Persistent link: https://www.econbiz.de/10012417391
Saved in:
5
Informal central bank communication : the role of investor memories
Caiazza, Stefano
;
Fiordelisi, Franco
;
Galloppo, Giuseppe
; …
- In:
Economics letters
217
(
2022
),
pp. 1-3
Persistent link: https://www.econbiz.de/10013465323
Saved in:
6
Differential impact of diversity in policy communication
Mahambare, Vidya
;
Pathak, Jalaj
- In:
Economics letters
209
(
2021
),
pp. 1-4
Persistent link: https://www.econbiz.de/10013209416
Saved in:
7
What is that noise? : analysing sentiment-based variation in central bank communication
Hayo, Bernd
;
Zahner, Johannes
- In:
Economics letters
222
(
2023
),
pp. 1-5
Persistent link: https://www.econbiz.de/10014232815
Saved in:
8
Talk less and listen more? : the effectiveness of social media talking and listening tactics on export performance
Hultman, Magnus
;
Iveson, Abbie
;
Oghazi, Pejvak
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288127
Saved in:
9
ECB monetary communications : market fragmentation at stake
Jouvanceau, Valentin
;
Mikaliunaite-Jouvanceau, Ieva
- In:
Economics letters
225
(
2023
),
pp. 1-5
Persistent link: https://www.econbiz.de/10014308553
Saved in:
10
The effect of emotional positivity of brand-generated social media messages on consumer attention and information sharing
Oliveira, João S.
;
Ifie, Kemefasu
;
Sykora, Martin
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 49-61
Persistent link: https://www.econbiz.de/10013040651
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