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~isPartOf:"Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation"
~isPartOf:"Journal of retailing"
~isPartOf:"Service business"
~subject:"Beschwerdemanagement"
~subject:"Brand image"
~subject:"E-commerce"
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Search: subject_exact:"Kundenbeziehungen"
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Beschwerdemanagement
Brand image
E-commerce
Beziehungsmarketing
223
Relationship marketing
223
Consumer behaviour
108
Konsumentenverhalten
108
Customer satisfaction
66
Kundenzufriedenheit
66
Dienstleistungsqualität
58
Service quality
58
Einzelhandel
53
Retail trade
53
Online retailing
18
Online-Handel
18
Complaint management
17
Distribution channel
17
Vertriebsweg
17
Electronic Commerce
16
Lieferantenmanagement
16
Supplier relationship management
16
Brand management
15
Customer integration
15
Customer service
15
Kundenintegration
15
Kundenservice
15
Markenführung
15
Marketing management
15
Marketingmanagement
15
Emotion
13
Satisfaction
13
Confidence
12
Vertrauen
12
Customer value
11
Kundenwert
11
Markenimage
11
Social Web
11
Social web
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10
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41
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Neslin, Scott A.
3
Calantone, Roger J.
2
Cambra-Fierro, Jesus
2
Hult, G. Tomas M.
2
Langerak, Fred
2
Melero-Polo, Iguácel
2
Pauwels, Koen
2
Sesé, F. Javier
2
Zhang, Yufei
2
Abdelmaaboud, Abdelhamid K.
1
Anderl, Eva
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1
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1
Brady, Michael K.
1
Breugelmans, Els
1
Cambra-Fierro, Jesús
1
Cambra-Fierro, Jesús J.
1
Campo, Katia
1
Chen, Han
1
Chen, Ja-Shen
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Davoud Nikbin
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Fox, Gavin L.
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Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
Journal of retailing
Service business
Journal of business research : JBR
156
Journal of retailing and consumer services
132
The journal of product & brand management
78
The journal of brand management : an international journal
65
International journal of hospitality management
61
International journal of electronic customer relationship management : IJECRM
43
Industrial marketing management : the international journal for industrial and high-tech firms
42
Asia Pacific journal of marketing and logistics
41
Cogent business & management
35
Psychology & marketing
34
International journal of internet marketing and advertising : IJIMA
33
Journal of travel and tourism marketing
31
The journal of services marketing
31
The service industries journal
31
Journal of hospitality marketing & management
29
Marketing intelligence & planning
28
International journal of contemporary hospitality management
27
Journal of strategic marketing
27
SpringerLink / Bücher
25
Tourism management : research, policies, practice
25
Journal of internet commerce
24
Journal of the Academy of Marketing Science
24
European journal of marketing : EJM
23
International journal of business information systems : IJBIS
23
International journal of electronic marketing and retailing : IJEMR
23
Journal of marketing
22
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
22
International journal of e-business research : an official publication of the Information Resources Management Association
20
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
20
The journal of business & industrial marketing
20
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
19
Journal of marketing management : MM
19
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
19
Journal of electronic commerce research : JECR
18
Services marketing quarterly
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
Journal of promotion management : innovations in planning and applied research
16
Journal of service research : JSR
16
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ECONIS (ZBW)
43
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43
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1
O2O switching determinants and successful drivers in omnichannel retailing services
Wu, Pei-Ju
- In:
Service business
17
(
2023
)
3
,
pp. 771-788
Persistent link: https://www.econbiz.de/10014333861
Saved in:
2
Underscoring trainer's lack of effort or talent in service failure of personal fitness training : customers' negative word-of-mouth response
Park, Sangchul
;
Lee, Hyun-Woo
;
Nite, Calvin
- In:
Service business
17
(
2023
)
4
,
pp. 1025-1050
Persistent link: https://www.econbiz.de/10014504697
Saved in:
3
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas
;
Soysal, Gonca
;
Zentner, Alejandro
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Saved in:
4
COVID-19 preventive measures and restaurant customers’ intention to dine out : the role of brand trust and perceived risk
Wei, Chunhao
;
Chen, Han
;
Lee, Yee Ming
- In:
Service business
16
(
2022
)
3
,
pp. 581-600
Persistent link: https://www.econbiz.de/10013459464
Saved in:
5
Company websites and mobile apps versus social media : which service experience creates more customer value for online travel agencies?
Chen, Ja-Shen
;
Kamalanon, Piyanoot
;
Janupiboon, Thanyamai P.
- In:
Service business
16
(
2022
)
4
,
pp. 1081-1110
Persistent link: https://www.econbiz.de/10013459534
Saved in:
6
The omnichannel continuum : integrating online and offline channels along the customer journey
Neslin, Scott A.
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 111-132
Persistent link: https://www.econbiz.de/10013207544
Saved in:
7
Do shoppers choose the same brand on the next trip when facing the same context? : an empirical investigation in FMCG retailing
Koll, Oliver
;
Plank, Andreas
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 576-592
Persistent link: https://www.econbiz.de/10013535711
Saved in:
8
Information search and product returns across mobile and traditional online channels
Zhang, Yufei
;
Voorhees, Clay M.
;
Chen, Lin
;
Chiang, Jeongwen
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 260-276
Persistent link: https://www.econbiz.de/10013364282
Saved in:
9
Do customers exhibit gratitude after service recovery? : understanding the moderating role of relationship type
Salagrama, Ramakrishna
;
Prashar, Sanjeev
;
Tata, Sai Vijay
- In:
Service business
15
(
2021
)
4
,
pp. 757-779
Persistent link: https://www.econbiz.de/10012794134
Saved in:
10
Customer-based brand equity and customer engagement in experiential services : insights from an emerging economy
Cambra-Fierro, Jesús J.
;
Fuentes-Blasco, María
; …
- In:
Service business
15
(
2021
)
3
,
pp. 467-491
Persistent link: https://www.econbiz.de/10012620100
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