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~isPartOf:"Electronic commerce research"
~isPartOf:"Fortune"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"PC-Praxis"
~subject:"Soziales Netzwerk"
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Soziales Netzwerk
Consumer behaviour
593
Konsumentenverhalten
593
Social Web
531
Social web
531
Internet marketing
384
Online-Marketing
384
Online retailing
343
Online-Handel
343
E-commerce
326
Electronic Commerce
325
Beziehungsmarketing
175
Relationship marketing
175
Viral marketing
162
Virales Marketing
162
Brand management
137
Markenführung
137
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130
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89
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89
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89
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79
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78
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78
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72
Werbewirkung
72
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69
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69
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66
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66
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65
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65
Sharing economy
60
Share Economy
59
Customer satisfaction
58
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58
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57
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Agarwal, Shaurya
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Berezan, Orie
3
Kachroo, Pushkin
3
Krishen, Anjala S.
3
Gascó, José
2
Gonzalez, Reyes
2
Huarng, Kun-Huang
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2
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Electronic commerce research
Fortune
Journal of business research : JBR
PC-Praxis
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
50
Technological forecasting & social change : an international journal
49
Management science : journal of the Institute for Operations Research and the Management Sciences
28
Journal of management information systems : JMIS
24
SpringerLink / Bücher
23
International journal of business information systems : IJBIS
22
Information systems research : ISR
19
Management information systems : mis quarterly
19
Electronic commerce research and applications
15
International journal of internet marketing and advertising : IJIMA
15
Journal of retailing and consumer services
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
Journal of organizational computing and electronic commerce
14
International journal of hospitality management
13
International journal of networking and virtual organisations : IJNVO
12
Working paper
12
Cogent business & management
11
Computational & mathematical organization theory
11
Business horizons
10
Decision support systems : DSS ; the international journal
10
Industrial marketing management : the international journal for industrial and high-tech firms
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
10
MIS quarterly
10
CESifo working papers
9
International journal of e-business research : an official publication of the Information Resources Management Association
9
International journal of electronic commerce : IJEC
9
Journal of electronic commerce research : JECR
9
Journal of global information management
9
Journal of knowledge management
9
Journal of marketing
9
Journal of marketing management : MM
9
Electronic markets : the international journal on networked business
8
IEEE transactions on engineering management : EM
8
Information technology and management
8
Journal of internet commerce
8
Journal of marketing communications
8
Journal of marketing research : JMR
8
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ECONIS (ZBW)
79
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79
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1
How rating mechanisms shape user search, quality inference and engagement in online platforms : experimental evidence
Foster, Joshua
- In:
Journal of business research : JBR
142
(
2022
),
pp. 791-807
Persistent link: https://www.econbiz.de/10013168461
Saved in:
2
From social networking to willingness to disclose personal data when shopping online : modelling in the context of social exchange theory
Urbonavicius, Sigitas
;
Degutis, Mindaugas
;
Zimaitis, Ignas
- In:
Journal of business research : JBR
136
(
2021
),
pp. 76-85
Persistent link: https://www.econbiz.de/10012663281
Saved in:
3
Former customers' e-WOM in social media platforms : an investigation of motives, network size and social ties
Azer, Jaylan
;
Ranaweera, Chatura
- In:
Journal of business research : JBR
146
(
2022
),
pp. 118-133
Persistent link: https://www.econbiz.de/10013271382
Saved in:
4
Subscription strategy choices of network video platforms in the presence of social influence
Wang, Wenyi
;
Guo, Qiang
- In:
Electronic commerce research
23
(
2023
)
1
,
pp. 577-604
Persistent link: https://www.econbiz.de/10014251731
Saved in:
5
The effect of product distance on the eWOM in recommendation network
Pan, Xue
;
Hou, Lei
;
Liu, Kecheng
- In:
Electronic commerce research
22
(
2022
)
3
,
pp. 901-924
Persistent link: https://www.econbiz.de/10013431219
Saved in:
6
Do social network crowds help fundraising campaigns? : effects of social influence on crowdfunding performance
Liu, Yang
;
Chen, Yuan
;
Fan, Zhi-Ping
- In:
Journal of business research : JBR
122
(
2021
),
pp. 97-108
Persistent link: https://www.econbiz.de/10012420346
Saved in:
7
A new form of brand experience in online social networks : an empirical analysis
Yu, Xiaolei
;
Yuan, Chunlin
;
Kim, Juran
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 426-435
Persistent link: https://www.econbiz.de/10012544845
Saved in:
8
Global social networking sites and global identity : a three-country study
Makri, Aikaterini
;
Papadas, Karolos
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
130
(
2021
),
pp. 482-492
Persistent link: https://www.econbiz.de/10012544864
Saved in:
9
Social capacitance : leveraging absorptive capacity in the age of social media
Arora, Anshu
;
Sivakumar, K.
;
Pavlou, Paul A.
- In:
Journal of business research : JBR
124
(
2021
),
pp. 342-356
Persistent link: https://www.econbiz.de/10012493877
Saved in:
10
Founders' uses of digital networks for resource acquisition : extending network theory online
Smith, Claudia G.
;
Smith, J. Brock
- In:
Journal of business research : JBR
125
(
2021
),
pp. 466-482
Persistent link: https://www.econbiz.de/10012494120
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