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~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Journal of business research : JBR"
~person:"Wagner, Udo"
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Wagner, Udo
Laroche, Michel
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Europäische Hochschulschriften / 5
Journal of business research : JBR
Journal of international consumer marketing
1
Journal of world business : JWB
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A snapshot of different issues on marketing in emerging economies : editorial to the special section
Wagner, Udo
;
Szymura-Tyc, Maja
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3617-3620
Persistent link: https://www.econbiz.de/10011515198
Saved in:
2
Global marketing segmentation usefulness in the sportswear industry
Ko, Eunju
;
Taylor, Charles Robert
;
Sung, Heewon
;
Lee, …
- In:
Journal of business research : JBR
65
(
2012
)
11
,
pp. 1565-1575
Persistent link: https://www.econbiz.de/10009681927
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