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~isPartOf:"European economic review : EER"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~language:"spa"
~person:"Shareef, Mahmud Akhter"
~subject:"Internet marketing"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
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Shareef, Mahmud Akhter
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European economic review : EER
Journal of retailing and consumer services
International journal of electronic marketing and retailing : IJEMR
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ECONIS (ZBW)
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Social media marketing : comparative effect of advertisement sources
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Dwivedi, …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 58-69
Persistent link: https://www.econbiz.de/10011980784
Saved in:
2
Advertisements on Facebook : identifying the persuasive elements in the development of positive attitudes in consumers
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Alryalat, …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 258-268
Persistent link: https://www.econbiz.de/10011883212
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