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~isPartOf:"European journal of marketing"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"International journal of consumer studies"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing communications"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Kim, Kyung Hoon"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Indien"
~subject:"Internet marketing"
~subject:"Jugendliche"
~subject:"Systematic literature review"
~type_genre:"Article in journal"
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Consumer behaviour
Dienstleistungsqualität
Indien
Internet marketing
Jugendliche
Systematic literature review
Konsumentenverhalten
35
Relationship marketing
18
Beziehungsmarketing
17
Brand management
14
Markenführung
14
Bibliometrics
10
Bibliometrie
10
Brand image
10
Markenimage
10
Social Web
9
Social web
9
Digitalisierung
7
Digitization
7
Customer satisfaction
6
Customer value
6
Fashion
6
Kundenwert
6
Kundenzufriedenheit
6
Mode
6
Corporate reputation
5
Firmenimage
5
Innovation
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Marketing management
5
Marketingmanagement
5
Online-Marketing
5
Bekleidungsindustrie
4
Clothing industry
4
Einzelhandel
4
Innovation management
4
Innovationsmanagement
4
Nachhaltige Entwicklung
4
Nachhaltigkeit
4
Retail trade
4
Service quality
4
Sustainability
4
Sustainable development
4
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Undetermined
35
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45
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Article in journal
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45
Conference paper
1
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1
Language
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English
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Author
All
Beatty, Sharon E.
Kim, Kyung Hoon
Paul, Justin
Roy, Sanjit
Laroche, Michel
33
Ko, Eunju
26
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Richard, Marie-Odile
14
Chebat, Jean-Charles
13
Valette-Florence, Pierre
13
Bartikowski, Boris
12
Pereira, Vijay
12
Septianto, Felix
12
Balaji, M. S.
11
Dwivedi, Yogesh Kumar
11
Kukar-Kinney, Monika
11
Sharma, Piyush
11
Filieri, Raffaele
10
Shukla, Paurav
10
Teng, Lefa
10
Van der Merwe, Daleen
10
Choi, Jeonghye
9
Debroy, Bibek
9
Erasmus, Alet C.
9
Mattila, Anna S.
9
Merchant, Altaf
9
Oghazi, Pejvak
9
Seo, Yuri
9
Veloutsou, Cleopatra
9
Vrontis, Demetris
9
Wiedmann, Klaus-Peter
9
Yang, Zhiyong
9
Bigné Alcañiz, J. Enrique
8
Dhir, Amandeep
8
Donthu, Naveen
8
Kumar, Satish
8
Liu, Martin J.
8
Minton, Elizabeth A.
8
Rana, Nripendra P.
8
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European journal of marketing
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
International journal of consumer studies
Journal of business research : JBR
Journal of marketing communications
Journal of retailing and consumer services
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of strategic marketing
6
Technological forecasting & social change : an international journal
5
European management journal
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
The journal of services marketing
4
Asia Pacific journal of marketing and logistics
3
Business strategy and the environment
3
International journal of market research
3
Journal of marketing theory and practice
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International journal of advertising : the review of marketing communications
2
International journal of hospitality management
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of service research : JSR
2
Psychology & marketing
2
The journal of consumer marketing
2
The service industries journal
2
Asia Pacific business review
1
Asian journal of business ethics : AJBE
1
British journal of management
1
Electronic commerce research
1
European journal of marketing : EJM
1
European management review : EMR
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
1
International journal of services, economics and management
1
International marketing review
1
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ECONIS (ZBW)
45
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
3
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
4
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
5
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
6
Is digital transformation threatened? : a systematic literature review of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
Saved in:
7
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
8
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
9
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
Saved in:
10
Cultural personal values and switching costs perceptions : beyond Hofstede
Blut, Markus
;
Beatty, Sharon E.
;
Northington, William Magnus
- In:
Journal of business research : JBR
150
(
2022
),
pp. 339-353
Persistent link: https://www.econbiz.de/10013365721
Saved in:
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