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~isPartOf:"European journal of marketing"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Kim, Kyung Hoon"
~person:"Roy, Sanjit"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Indien"
~subject:"Nachhaltigkeit"
~subject:"Sustainable development"
~subject:"Systematic literature review"
~type_genre:"Article in journal"
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Consumer behaviour
Dienstleistungsqualität
Indien
Nachhaltigkeit
Sustainable development
Systematic literature review
Konsumentenverhalten
24
Beziehungsmarketing
16
Relationship marketing
16
Brand management
10
Markenführung
10
Brand image
6
Customer value
6
Kundenwert
6
Markenimage
6
Social Web
6
Social web
6
Corporate reputation
5
Fashion
5
Firmenimage
5
Mode
5
Customer satisfaction
4
Internet marketing
4
Kundenzufriedenheit
4
Marketing management
4
Marketingmanagement
4
Nachhaltige Entwicklung
4
Online-Marketing
4
Service quality
4
Sustainability
4
Bekleidungsindustrie
3
Clothing industry
3
Jugendliche
3
Youth
3
Beschwerdemanagement
2
Bewertung
2
Competitive advantage
2
Complaint management
2
Cultural identity
2
Customer equity
2
Customer integration
2
Customer service
2
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21
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Article
29
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Article in journal
Aufsatz in Zeitschrift
29
Conference paper
1
Konferenzbeitrag
1
Language
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English
Spanish
Author
All
Beatty, Sharon E.
Kim, Kyung Hoon
Roy, Sanjit
Laroche, Michel
31
Ko, Eunju
23
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Paul, Justin
14
Valette-Florence, Pierre
13
Bartikowski, Boris
12
Chebat, Jean-Charles
12
Pereira, Vijay
12
Septianto, Felix
12
Balaji, M. S.
11
Kukar-Kinney, Monika
11
Richard, Marie-Odile
11
Sharma, Piyush
11
Dhir, Amandeep
10
Dwivedi, Yogesh Kumar
10
Filieri, Raffaele
10
Oghazi, Pejvak
10
Shukla, Paurav
10
Teng, Lefa
10
Debroy, Bibek
9
Mattila, Anna S.
9
Merchant, Altaf
9
Seo, Yuri
9
Choi, Jeonghye
8
Kaur, Puneet
8
Liu, Martin J.
8
Malik, Ashish
8
Roy, Rajat
8
Veloutsou, Cleopatra
8
Vrontis, Demetris
8
Wiedmann, Klaus-Peter
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Balabanis, George
7
Behl, Abhishek
7
Bhattacharyya, Bisweswar
7
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Published in...
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European journal of marketing
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
Journal of business research : JBR
Journal of marketing communications
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of strategic marketing
4
The journal of services marketing
4
Journal of marketing theory and practice
3
Asia Pacific journal of marketing and logistics
2
International journal of advertising : the review of marketing communications
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing theory and practice : JMTP
2
Journal of retailing and consumer services
2
Journal of service research : JSR
2
The service industries journal
2
British journal of management
1
Electronic commerce research
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of services, economics and management
1
Journal of global fashion marketing : JGfM
1
Journal of retailing
1
Journal of service research
1
Journal of service theory and practice
1
Marketing intelligence & planning
1
Technological forecasting & social change : an international journal
1
The Cornell hospitality quarterly
1
The journal of consumer marketing
1
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ECONIS (ZBW)
29
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29
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date (oldest first)
1
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
2
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
3
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
Saved in:
4
Cultural personal values and switching costs perceptions : beyond Hofstede
Blut, Markus
;
Beatty, Sharon E.
;
Northington, William Magnus
- In:
Journal of business research : JBR
150
(
2022
),
pp. 339-353
Persistent link: https://www.econbiz.de/10013365721
Saved in:
5
It's not whether you win or lose, it's how you play : customer delight in unpredictable experiential encounters
Barnes, Donald C.
;
Pelletier, Mark J.
;
Collier, Joel E.
; …
- In:
European journal of marketing
56
(
2022
)
8
,
pp. 2216-2249
Persistent link: https://www.econbiz.de/10013457336
Saved in:
6
The influence of parasocial relationship in fashion web on customer equity
Yuan, Chun Lin
;
Moon, Hakil
;
Kim, Kyung Hoon
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 610-617
Persistent link: https://www.econbiz.de/10012544888
Saved in:
7
Servitization experience measurement and the effect of servitization experience on brand resonance and customer retention
Jang, Kyeong Kook
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 384-397
Persistent link: https://www.econbiz.de/10012544840
Saved in:
8
The effect of environmental cues on the purchase intention of sustainable products
Lee, Eung Jin
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 425-433
Persistent link: https://www.econbiz.de/10012417149
Saved in:
9
Enhancing member-institution relationships through social media : The role of other-user engagement behavior and similarity perceptions
Fujita, Momoko
;
Harrigan, Paul
;
Soutar, Geoffrey N.
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 642-654
Persistent link: https://www.econbiz.de/10012417384
Saved in:
10
Fashion marketing trends in social media and sustainability in fashion management
Kim, Kyung Hoon
;
Kim, Eun Young
- In:
Journal of business research : JBR
117
(
2020
),
pp. 508-509
Persistent link: https://www.econbiz.de/10012287953
Saved in:
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