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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Health marketing quarterly"
~person:"Burchell, Kevin"
~person:"Casais, Beatriz"
~person:"Dibb, Sally"
~person:"Russell-Bennett, Rebekah"
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Social Marketing
6
Social marketing
6
Behaviour change
2
Gesundheitsvorsorge
2
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2
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2
Sozialer Wandel
2
AIDS
1
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Burchell, Kevin
Casais, Beatriz
Dibb, Sally
Russell-Bennett, Rebekah
Kubacki, Krzysztof
3
Rundle-Thiele, Sharyn
3
Holme, Ingrid
2
Previte, Josephine
2
Shen, Fuyuan
2
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1
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1
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1
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1
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1
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1
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European journal of marketing : EJM
Health marketing quarterly
Journal of business research : JBR
3
Journal of marketing management : MM
3
Journal of consumer behaviour : an international research review
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of nonprofit & public sector marketing
2
Apas Papers
1
Australasian marketing journal
1
Contemporary issues in social marketing
1
Enhancing knowledge development in marketing ; Vol. 21
1
FEP Working Papers
1
International journal of consumer studies
1
International journal of market research
1
International review on public and non-profit marketing
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Psychology & marketing
1
Segmentation in social marketing : process, methods and application
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The marketing book
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ECONIS (ZBW)
6
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1
The value of health and wellbeing : an empirical model of value creation in
social
marketing
Zainuddin, Nadia
;
Russell-Bennett, Rebekah
;
Previte, …
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1504-1524
Persistent link: https://www.econbiz.de/10010189411
Saved in:
2
Is social norm marketing effective? : a case study in domestic electricity consumption
Harries, Tim
;
Rettie, Ruth
;
Studley, Matthew
;
Burchell, …
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1458-1475
Persistent link: https://www.econbiz.de/10010189480
Saved in:
3
Social
marketing
transformed : Kotler, Polonsky and Hastings reflect on
social
marketing
in a period of social change ; guest editorial
Dibb, Sally
;
Carrigan, Marylyn
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1376-1398
Persistent link: https://www.econbiz.de/10010189555
Saved in:
4
Social
marketing
: social change
Dibb, Sally
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010189559
Saved in:
5
Increasing loyalty to breastfeeding : investigating a product development strategy
Parkinson, Joy
;
Russell-Bennett, Rebekah
;
Previte, Josephine
- In:
Health marketing quarterly
29
(
2012
)
3
,
pp. 223-238
Persistent link: https://www.econbiz.de/10009657675
Saved in:
6
Inhibitions and implications associated with celebrity participation in health-related
social
marketing
: an exploratory research focused on HIV prevention in Portugal
Casais, Beatriz
;
Proença, João F.
- In:
Health marketing quarterly
29
(
2012
)
3
,
pp. 206-222
Persistent link: https://www.econbiz.de/10009657683
Saved in:
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