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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Folse, Judith Anne Garretson"
~subject:"Beziehungsmarketing"
~subject:"Business-to-business marketing"
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Beziehungsmarketing
Business-to-business marketing
Consumer behaviour
3
Konsumentenverhalten
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Relationship marketing
3
Buyer-seller relationships
2
Lieferantenmanagement
2
Supplier relationship management
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B-to-B-Marketing
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Buyer behaviour
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Confidence
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Customer behaviour
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Customer prioritization
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Customer relationship management
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Customer satisfaction
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Preferential treatment
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Promotions
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Sales promotion
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Salespeople
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Social exclusion
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Trust overestimation
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Unternehmenserfolg
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Folse, Judith Anne Garretson
Kumar, V.
5
Mohan, Mayoor
5
Casidy, Riza
4
Jaakkola, Elina
4
Bijmolt, Tammo H. A.
3
Blut, Markus
3
Bush, Alan J.
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Coussement, Kristof
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Kleinaltenkamp, Michael
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Moncrief, William C.
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Nyadzayo, Munyaradzi W.
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2
Babakus, Emin
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Caigny, Arno de
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Dagger, Tracey S.
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DeCarlo, Thomas E.
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Dellaert, Benedict G. C.
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Evanschitzky, Heiner
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Giebelhausen, Michael
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Gopalakrishna, Srinath
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Gremler, Dwayne D.
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Grewal, Dhruv
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Grönroos, Christian
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Hanson, Sara
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Harmeling, Colleen M.
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He, Hongwei
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Jozic, Danijel
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Melnyk, Valentyna
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European journal of marketing : EJM
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of the Academy of Marketing Science
Journal of business research : JBR
1
Journal of retailing
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Journal of service research : JSR
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The journal of services marketing
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ECONIS (ZBW)
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We are not on the same page : the effects of salesperson trust overestimation on customer satisfaction and relationship performance
Mangus, Stephanie M.
;
Jones, Eli
;
Folse, Judith Anne …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 58-70
Persistent link: https://www.econbiz.de/10014282226
Saved in:
2
Benefitting a few at the expense of many? : exclusive promotions and their impact on untargeted customers
Newman, Christopher L.
;
Cinelli, Melissa D.
;
Vorhies, …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 76-96
Persistent link: https://www.econbiz.de/10011996686
Saved in:
3
Gratitude in relationship marketing : theoretical development and directions for future research
Raggio, Randle D.
;
Walz, Anna M.
;
Godbole, Mousumi Bose
; …
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 2-24
Persistent link: https://www.econbiz.de/10010344388
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