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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~person:"Balaji, M. S."
~person:"Beatty, Sharon E."
~person:"Galindo Martín, Miguel Angel"
~person:"Guzman, Francisco"
~person:"Munjal, Surender"
~person:"Paul, Justin"
~person:"Pereira, Vijay"
~person:"Roy, Sanjit"
~subject:"Bibliometrics"
~subject:"Einzelhandel"
~subject:"Entrepreneurship"
~subject:"Indien"
~subject:"Marketing management"
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Bibliometrics
Einzelhandel
Entrepreneurship
Indien
Marketing management
Consumer behaviour
43
Konsumentenverhalten
43
Relationship marketing
18
Beziehungsmarketing
17
Bibliometrie
17
Brand management
17
Markenführung
17
Brand image
16
Markenimage
16
Innovation
14
India
12
Entrepreneurship approach
11
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10
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9
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Digitalisierung
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Complaint management
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Innovation management
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Innovationsmanagement
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Systematic literature review
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48
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Balaji, M. S.
Beatty, Sharon E.
Galindo Martín, Miguel Angel
Guzman, Francisco
Munjal, Surender
Paul, Justin
Pereira, Vijay
Roy, Sanjit
Kumar, Satish
11
Adomako, Samuel
10
Ko, Eunju
10
Kraus, Sascha
10
Parida, Vinit
10
Sharma, Piyush
10
Vrontis, Demetris
10
Behl, Abhishek
9
Laroche, Michel
8
Malik, Ashish
8
Dana, Leo Paul
7
Huarng, Kun-Huang
7
Kaciak, Eugene
7
Lim, Weng Marc
7
Méndez Picazo, María Teresa
7
Welsh, Dianne H. B.
7
Wincent, Joakim
7
Balmer, John M. T.
6
Chebat, Jean-Charles
6
Foroudi, Pantea
6
Jones, Paul
6
Lanivich, Stephen E.
6
Mas-Tur, Alicia
6
Melewar, T. C.
6
Miles, Morgan P.
6
Oghazi, Pejvak
6
Awruk, Katarzyna
5
Babin, Barry J.
5
Budhwar, Pawan S.
5
Castaño Martínez, María Soledad
5
Ciravegna, Luciano
5
Dwivedi, Yogesh Kumar
5
Gupta, Suraksha
5
Haddoud, Mohamed Yacine
5
Kitchen, Philip J.
5
McDowell, William C.
5
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European journal of marketing : EJM
International marketing review
Journal of business research : JBR
International business review : the official journal of the European International Business Academy
8
European management journal
5
Journal of retailing and consumer services
5
International journal of Indian culture and business management
4
Journal of strategic marketing
4
Journal of world business : JWB
4
Technological forecasting & social change : an international journal
4
Asia Pacific business review
3
International entrepreneurship and management journal
3
International journal of human resource management
3
Journal of international management
3
Journal of marketing theory and practice
3
Psychology & marketing
3
The journal of product & brand management
3
Advances in business strategy and competitive advantage (ABSCA) book series
2
British journal of management
2
Entrepreneurship and regional development : an international journal
2
Human resource management review
2
India Studies in Business and Economics
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of consumer studies
2
International journal of entrepreneurial behavior & research
2
International journal of manpower
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Management international review : MIR ; journal of international business
2
Services marketing cases in emerging markets : an asian perspective
2
Small business economics : an entrepreneurship journal
2
Small business economics : an international journal
2
SpringerLink / Bücher
2
The international journal of bank marketing : IJBM
2
The journal of consumer marketing
2
The journal of services marketing
2
Analyzing the relationship between innovation, value creation, and entrepreneurship
1
Asia Pacific journal of marketing and logistics
1
Asian business & management
1
British journal of management : BJM
1
Business & economics
1
Business strategy and the environment
1
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ECONIS (ZBW)
48
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1
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
2
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
3
Investigating the revised international marketing strategies during COVID-19 based on resources and capabilities of the firms : a mixed method approach
Behl, Abhishek
;
Jayawardena, Nirma Sadamali
;
Nigam, Achint
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014281062
Saved in:
4
Is digital transformation threatened? : a systematic literature review of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
Saved in:
5
Key account management in B2B marketing : a systematic literature review and research agenda
Sandesh, Sadasivan Pillai
;
Sreejesh, S.
;
Paul, Justin
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013534268
Saved in:
6
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
7
The role of advertising, distribution intensity and store image in achieving global brand loyalty in an emerging market
Le Dang Lang
;
Behl, Abhishek
;
Guzman, Francisco
; …
- In:
International marketing review
40
(
2023
)
1
,
pp. 127-154
Persistent link: https://www.econbiz.de/10014227458
Saved in:
8
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
9
Underrated yet successful! : a framework of invisible-disabled underdog entrepreneurs
Bhardwaj, Shikha
;
Mahapatra, Diptiranjan
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434763
Saved in:
10
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
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